#reviews
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I'm trying to find information about the value of putting $$ and effort behind Peerspot reviews vs GPI. I know Peerspot has the integration with AWS reviews. Does anyone have experience making this decision or running both? Thanks for any insights you have!
Hi everyone! Thanks for bearing with me. Between the huge launch we have next week and all the snow that hit us over the weekend, I've been buried.
⭐ This is exactly how I got 80+ new G2 reviews in the last 10 days.
Background: At Forma, we have customers, who are the admins and champions within the HR and benefits teams we work with directly. And we have members, who are the employees at our customer organizations and the people who are accessing their benefits through our platform. For context, we have 300+ customer accounts but almost 1 million members globally.
Step 1: Collab with Customer Support
I connected with our head of Support and asked if her team could pull a list of members from the last 3-4 months who had a positive interaction with CS. She was totally on board and pretty soon after I received a sheet titled "Good Satisfaction" with 700+ member contacts we could reach out to who gave our Support team a high rating.
Step 2: Add Funds to Incentivized Campaign
We knew we wanted to incentivize reviews to maximize our results, but we didn't want to overspend. We landed on $20 as a good incentive. We had the landing page already set up so I just added extra funds to that campaign in G2.
Step 3: Prepare the G2 Review Request Email
Our G2 rep recommended that we send our own email vs. use G2's email campaign; she said clients tend to get better results doing it themselves. I drafted a simple email to send out on a Friday. (ChatGPT and Claude both said a Friday or a Monday would be ideal for sending an email like this to members.) This was my exact email copy:
> Subject line: 2 minutes of feedback, $20 for you
> Hi {First Name},
> Quick favor before you head into the weekend: We're asking real people who use Forma (like you!) to leave a review on G2 about your experience with our flexible benefits platform.
> Spend just 2 minutes answering a few questions, and as soon as your review is published, we'll email you a $20 gift card.
> [[Review Forma on G2]]
> Why does this matter? Your honest feedback about Forma will help employers to make informed decisions that bring exceptional benefits to more employees around the world.
> Thanks for being part of the Forma community!
> The Forma Team
Step 4: Activate!
The email was scheduled in our member comms tool for 1/16 at 12pm EST. We got 47 new reviews that same day!!! And the rest have rolled in over the following days. I did have to add more funds to my campaign last week because I underestimated the response we'd get. But other than that, it has been a great success. We are sitting at 777 reviews and a 4.8/5 star average rating.
Now we're going to run this same play every other month to keep new reviews coming in from members who have had good interactions with our support team.
Let me know if you have any questions or if this sounds crazy or anything in between!
A former teammate used to manage our G2 program and I recently inherited it. Over the last week I ran a new play and cracked the code on generating quality reviews. We got 70 new reviews between 1/17-1/22! Before I write it all up, is this something people might be interested in hearing about?
Good morning ☀️ I have been focused primarily on Gartner Peer Insights the past few years and wanted to get up-to-speed on the G2 program. Looking for a link or a recorded webinar or another super cool resource that might be relevant. Thank you 🤓
Has anyone ever done review referral campaigns and incentivized partners to help generate G2/GPI reviews? If so, did you offer a separate type of incentive besides gift cards?
Hi! Has anyone run a "refresh reviews" campaign with G2? We have a lot of reviews that are decaying and I want to get some of those happy users to update their reviews alongside our efforts to generate net-new reviews. Any ideas/guidance?
Hi all! I’m curious to hear what benchmarks you’re seeing for peer review conversion rates, specifically on the number of peer reviews submitted vs number of customers targeted (even if it's a ballpark number) — would love to get a sense of the ranges others are seeing across their programs. Thanks in advance and TGIF!
Has anyone been successful at gathering peer reviews for 2 platforms at a customer event? We’ve had TrustRadius at our booth the last couple of years and they do a great job drawing people in to give reviews. But we struggle to get Gartner peer insight reviews because there’s not a dedicated person pulling them in and also the understandable survey fatigue. Would love to know if anybody has been successful doing more than one platform and how you did it.
Their owner used to be in here, Axel Lavergne, so I think some people here have used them. You should ask in <#C04KPMMKQSF|>
Our executives are asking for an “Online Reputation Score Top 10 Sites ( is there a way to distill this down to a single metric across all review sites?)”
Does anyone do this or providing an overall metric for reviews to share with executives? I will ask them to use a different name as reputation is misleading.
Topic: Community x Reviews 🧵
To hear how, if at all, (or ideas on) review programs and community programs work together at organizations to drive high-quality reviews for your product(s).
Hello hello - looking for best practices from folks who have successfully gathered Gartner Peer Insights reviews at their in-person events / user conferences. I've never really seen this done successfully...but maybe you have? I'm sure this has come up before!
Looks like G2 now lets users choose how they would like to do a review, has anyone else seen this?
We hosted a customer event recently and a common issue was the length of completing the review, specifically a G2 review.
We did offer an incentive for this, but has anyone received this feedback before and how did you get around it to still get reviews?
For those that focus on multiple review sites, do you alternate requests or ask for different review sites at different times?
Curious, how you stay on top of
1. G2
2. Capterra
3. Gartner peer insights
4. Trust Pilot
5. Trust Radius
😅
Hi all - new to this workspace, lovely to meet you all!
Our team is prioritising Gartner Peer Insights reviews > G2, using Peerbound's Suggested Reviews (tweaking G2 comms) in 1:1 targeted approach.
• ❓ Keen to know if anyone is willing to share what's worked for them when it comes to GPI review gen?
◦ So far, have found the entry barrier quite high, and our Program Manager has been quite unresponsive unless I pop in cal syncs with her
◦ Would love to hear what's worked/not for other fellow marketers - tysm in advance!
I am trying to export the full reviews from G2 and TrustRadius.
When I click the exports, it is giving me a lot of data, except the answers to the questions. The actual review. Am I missing something? Is there another spot in their dashboards?
(This could also be really obvious so please refresh my memory! 🫠)
How does the number and/or quality of incentives impact onsite reviews collection? I'm talking primarily about G2 reviews and offering a swag item, a gift card or both. I'm trying to make the case that offering BOTH is the way to go, but of course it's more expensive.
Was someone here, maybe @Emily Coleman sharing that they saw an increase in G2 reviews being rejected for reasons tied to AI? I'm being asked if I've seen anything and I swear someone said that here?
Have any of you tried G2's "Review Refresh" campaign? We tried it out recently, with a $25 incentive, and didn't get a single refreshed review. My gut tells me something is not right with the campaign, but I'd love to know if this experience is typical.
Hi! Does anyone have any insights on review campaigns, especially on PeerSpot? I've managed review campaigns before, but I've never done one specifically on PeerSpot, so I wonder if anyone has experience with this and can share tips. Also, is the only way to leave a review by recording on your computer?
Do folks collaborate with your community owner, if it’s not you and there’s a community program at your company, to drive reviews or no?
Has anyone tried G2's AI Assisted Review Collection feature that is now in Beta?