#reviews

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Erin Koerpel June 05, 2025 at 08:33 PM

Hey all! I'm looking for a little inspiration for "diy" review booths at user conferences. We're hoping to get G2 onsite (I have prior experience with that and have LOVED the experience and the results)....but we'd also like to have a booth to capture Gartner Peer Insights reviews. This would be staffed by our team.

I recently joined my organization and they've done it with some success in the past, but I'd love to innovate and ideally differentiate it from G2. I'm looking for photos, incentives or tips for onsite review booths if anyone can share!

Mary Green (Owner CMAweekly) May 29, 2025 at 08:53 PM

That is awesome. I wonder if our team would use something like that.

Cara Peterson May 29, 2025 at 08:48 PM

Hi everyone! I’ve been using a small ChatGPT-powered assistant I put together to help respond to our G2 reviews, and it’s been super effective at quickly and thoughtfully responding to every review. I think it's super-valuable to respond to every review, but it can be hard to consistently do so. This little tool helps me quickly draft thoughtful, on-brand replies without becoming a time sink. I just wanted to share in case others are trying to streamline review responses!

Cara Peterson May 13, 2025 at 03:15 PM

Hi everyone! 👋
I’m traveling this week for a customer workshop and our Dallas roadshow, but wanted to keep the discussion going!
Peer reviews were a newer motion for our sales team, and with support from our CS partners, we’ve already brought in 50+ new reviews—and counting.
We decided to focus on G2 since our sales team consistently heard prospects reference it. But now that we’re seeing momentum, I want to make sure those reviews don’t just sit on G2.
Curious—how are you enabling your sales team to use peer reviews effectively? Are you embedding them in decks, call follow-ups, sales plays?
And are there any creative ways you're amplifying them outside the review platform itself?

Jerry Kleva April 23, 2025 at 04:34 PM

Hi @Caroline Englert, this is a topic I'm also interested in. Have you had your user conference yet? If so, can you share any successes/lessons learned?

Stephanie Porter April 16, 2025 at 02:15 PM

At my last employer, we measured based on achieving their Customer Choice (might have a different name), which included a specific number of reviews and ratings to qualify. Those numbers varied based on product.

Cara Peterson April 16, 2025 at 12:06 AM

Hey everyone, I totally dropped the ball on last week’s discussion topic, but I have one for this week!

I’m running a Gartner review campaign this month since they’re offering a gift card promo and my CMO asked what KPIs I’m using to track success. At my last company I had a pretty high KPI but here we’re just starting to ask for reviews so I’ve been measuring progress based on how we’re doing compared to competitors and the change in the rating. I also track any testimonials that come through
Curious what metrics or KPIs you use to track review campaigns. Anything beyond volume that’s been helpful for showing impact

Mary Green (Owner CMAweekly) April 09, 2025 at 05:16 PM

cleared channel topic

Mary Green (Owner CMAweekly) April 09, 2025 at 05:16 PM

set the channel topic: review management with Cara Peterson.

Mary Green (Owner CMAweekly) April 09, 2025 at 05:10 PM

set the channel topic: hosted by Cara Peterson

Cara Peterson November 27, 2024 at 04:00 PM

I'm currently running a G2 spiff with our post sales team and we are having a lot of success, so I've also been asked to run the review campaigns for AWS market place. I've never run a AWS campaign and was wondering if anyone else had and there's anything different or quirky about AWS reviews that may help!

Jacqueline Gu October 28, 2024 at 09:04 PM

Does anyone have experience working with Gartner or G2 to remove reviews? Due to the review not coming from the right source - it's not a customer who left a review?

Alan Manosca October 03, 2024 at 09:01 PM

@Liza McGraw We use Birdeye to do exactly all of that.

Liza McGraw September 25, 2024 at 08:02 PM

@Amanda Schulte thank you!! Where do you work? Would love to see!

Liza McGraw September 25, 2024 at 08:01 PM

@Axel Lavergne great! Do you have time tomorrow morning? I am EST

Liza McGraw September 25, 2024 at 08:00 PM

@Evan Huck Keeping track of reviews across multiple sites and juggling numbers across different documents and reports can be overwhelming. Looks like there are tools available that provide a bird’s-eye view of your company’s presence on various review platforms. I'd love to see a solution that allows you to manage review campaigns for all sites from a single dashboard and read all your reviews in one centralized location

Evan Huck September 25, 2024 at 11:43 AM

@Liza McGraw what do you mean by “manage” just out of curiosity?

Liza McGraw September 24, 2024 at 03:07 PM

Does anyone know of a platform/software, that can pull all review sites into 1 place? So I can manage G2, TrustRadius, Capterra etc. in one platform

Liza McGraw August 08, 2024 at 03:08 PM

hello! has anyone included a link to write a review on TrustRadius (or any site) within a customer newsletter and had success? We have been including a link within our newsletter for a few months and it has the most engagement, but customers are not actually submitting the review after clicking the link. We even increased the gift card amount... just wondering if anyone has experienced something similar!

Joe Kevens July 31, 2024 at 08:05 PM

Perhaps you could consider setting a ranking goal so it's less about the rating?

e.g. improve from X place to Y place in your category on your main review site(s).

You'd need a balance of quantity and quality to move up, so it might provide a middle ground for you two.

Cara Peterson July 31, 2024 at 04:48 PM

I’m hopefully kicking off a review campaign in the next few weeks I’m getting a little internal push back and I was wondering if anyone had a good response/ action plan for the objection I got.

The objection is that if we are asking for customer feedback will come with the assumption that we will take action on their feedback. I’m wondering if this has ever happened from customers on expecting action from them completing a peer review.

Maura Frost July 25, 2024 at 02:15 PM

I’m in a tough place where my boss’ boss only wants to solicit positive reviews. I have shared the FTC policies and that we cannot ask for positive reviews. But he only wants to word it in ways that do that. It is really limiting our ability to secure reviews since to me, it’s either we say it in an unbiased way or not at all. We would love to add it to our customer newsletter. Any thoughts on wording that might satisfy both of us? 😄

Katlin Hess June 13, 2024 at 02:47 PM

@Shannon Howard I also flagged for product marketing that there aren't any resources on this, so thank you for flagging!

Katlin Hess June 13, 2024 at 02:42 PM

Thanks @Cara Peterson and confirmed!! It's 0-10 on the backend because that's what's asked on the review form, but star-wise it reflects the 10 point scale divided by 2.

Mary Green (Owner CMAweekly) June 13, 2024 at 02:30 PM

@Shannon Howard ⬆️

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