#general

General Discussions & Topics

All Messages

Katie Lockett December 05, 2025 at 09:08 PM

Thank you @Mary Green (Owner CMAweekly) I listened to the November call today, very helpful!

Mary Green (Owner CMAweekly) December 05, 2025 at 08:07 PM

TY <@U09E7QN7R27>, <@U0A283E9FJM> we did discuss Reference platforms today in the Tech Talk call, the recording is in the canvas at the top of the window in the No Vendors channel

Ciana Abdollahian December 05, 2025 at 07:16 PM

Welcome <@U0A283E9FJM>! This group has a ton of collective knowledge on all the reference management vendors. @Mary Green (Owner CMAweekly) can get you added to the "no vendors" channel for you to ask for recommendations/feedback!

Janet December 04, 2025 at 10:08 PM

For vetting of customer brand, reputation and risk analysis before engaging in co-marketing activities- what do folks typically do in terms of process? In terms of vetting the customer as well as their brand/business?

Shannon Howard December 04, 2025 at 08:06 PM

Wow! So cool!

Mary Green (Owner CMAweekly) December 04, 2025 at 04:53 PM

Mary Green (Owner CMAweekly) December 04, 2025 at 03:52 PM

Suellen December 04, 2025 at 03:18 PM

@Shannon Howard I do pop music, and that’s exactly why I did go that path, too competitive 😂

Suellen December 04, 2025 at 03:16 PM

Great shares, thank you all!! I like ChatGPT a lot, and our business recently granted us access to M365Copilot GPT-5 which i found very useful when it comes to organizing work files, creating meeting summaries, etc. Our sales team uses gong, and i’ve been trying to explore the opportunities there in terms of analyzing frequent raised customer use cases and pain points to support some advocacy initiatives. Would love to learn more from you @Vera Flores on how you use it to help build customer stories.

Shannon Howard December 04, 2025 at 03:01 PM

<@U0A1C7ESBFV> what do you sing?

Vera Flores December 04, 2025 at 02:55 PM

thats a career shift for sure, welcome!
most recently i have created an agent in Glean to "glean" customer info from slack, email, gong and other sources to build a customer story brief that I will then pop into chattyG to create an interview guide OR a straight up story draft.

Mary Green (Owner CMAweekly) December 04, 2025 at 02:40 PM

I’ve been using a few ai tools. Mostly ChatGPT. I recently joined Ai fire to learn more ways to use Ai.

Joel Primack December 04, 2025 at 01:56 PM

Love a good prompt template for tasks that I do repeatedly throughout the week/month!

Amanda Verdino December 04, 2025 at 01:18 AM

<@U0806J8HHHR> it’s so wonderful to reconnect! Working with you and the team at Blackbaud was such a career highlight and honestly building customer stories was such a meaningful part of that

Ciana Abdollahian December 03, 2025 at 11:48 PM

These are incredible!!

Amanda Verdino December 03, 2025 at 11:38 PM

Thank you for the warm welcome!

With nails, it's hard to choose favorites...

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Kristine Kukich December 03, 2025 at 11:08 PM

I got to see you all in Boston!!! and it helped me solidify my three projects for 2026!

Colleen Reidy December 03, 2025 at 10:30 PM

Sign me up!

Lauren Turner December 03, 2025 at 10:24 PM

I’d be down

Mary Green (Owner CMAweekly) December 03, 2025 at 10:23 PM

I want to start an CMA AI study group EO Tuesday morning. Would this work for anyone?

Ciana Abdollahian December 03, 2025 at 09:35 PM

Welcome <@U0A1ZDNTKRN>! We need to see the nail art!

I don't know if it's a surprise since all everyone seems to talk about is AI but I think it is going to change the game for customer marketers once companies have the infrastructure in place to allow us to access, analyze and act on unstructured data. No longer will we have to rely on just CRM data and our notes but will be able to have more of a 360 view on our customers helping make identifying potential advocates and matching them with the right use cases much easier.

I'm also hoping some of these efficiency gains allow me to focus on some of the work I am truly passionate about: building programming to help customers learn, grow as professionals and connect with their peers (with a sprinkle or two of surprise and delight along the way ✨)

Mary Green (Owner CMAweekly) December 03, 2025 at 09:32 PM

Yes, the lu.ma/cmaweekly page has all of our events where they can register for each individually

Mary Green (Owner CMAweekly) December 03, 2025 at 09:11 PM

Wow that's fun!!

What surprised me in 2025 was how far AI has come, and how many people are using it in our space. It's fascinating.

Mary Green (Owner CMAweekly) December 03, 2025 at 08:45 PM

@channel We do not celebrate our wins enough! How did you win in the last few weeks?

Irwin Hipsman December 03, 2025 at 06:04 PM

<@U09MDKT5ML3> Here is a survey of advocates I am working on having 35 companies participate in. It's fully customizable and you will receive a benchmark for your program. We ask some of the obvious questions and others that go deeper than a typical survey.

https://advocateexperience.scoreapp.com/

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