Kevin Lau's Profile

Kevin Lau

Recent Messages

#general - June 05, 2025 at 05:54 PM

If you're around the Dilly hotel - I'll be around

#open-share - June 05, 2025 at 03:31 PM

Last week, I joined @Sunny Manivannan for his latest Peerbound podcast - if you ever had questions on what it means to be promotion ready - we cover this topic and more: https://youtu.be/biKQ2RUgDmA?feature=shared

#general - June 03, 2025 at 09:22 PM

If there’s any cma folks in London that want to get a coffee or meet up, I’ll be there next week

#general - May 16, 2025 at 11:02 PM

Posted 4 new roles on my team in <#C04DPJ05XNV|>

#general - May 14, 2025 at 06:14 PM

I have a related article around roles and responsibilities in CMA if anyone is interested from forrester

#general - May 14, 2025 at 06:14 PM

100% yours will be more comprehensive

#general - May 14, 2025 at 05:01 PM

Will check

#general - May 09, 2025 at 05:16 PM

No platform other than the website and a dedicated slack

#general - May 09, 2025 at 04:27 PM

A day late but we are live! https://www.freshworks.com/champions-program/

#general - May 07, 2025 at 08:41 PM

Major launch coming tomorrow - looking forward to sharing more 🙂

#jobs - May 07, 2025 at 01:43 AM

If anyone wants a referral in LMK. This was my last job before Freshworks.

#general - April 24, 2025 at 05:49 PM

PMM but a different flavor where CMA could own it naturally is win wires - spotlighting the rep, what helped close the deal, etc.

#general - April 22, 2025 at 10:23 PM

about $60 per custom pop

#general - April 22, 2025 at 10:12 PM

Love it. We did this through a designer on etsy before funko starting offering it as a product. We made it an activation at our customer conference

#jobs - April 22, 2025 at 02:26 AM

100% true.

#general - April 18, 2025 at 03:10 PM

yes - for US - seattle, san mateo, denver, boston

#general - April 17, 2025 at 06:27 PM

For my CMA peeps, we just posted the first of five new roles that will be coming - just working through the paperwork to get the rest opened up. Find more in <#C04DPJ05XNV|>

#jobs - April 17, 2025 at 06:26 PM

For my UK peeps: https://lnkd.in/eBWfq8Pj

#open-share - April 17, 2025 at 03:54 PM

Super proud of my team for driving two major launches in the same week: https://www.linkedin.com/feed/update/urnactivity:7318658765262598144/

#jobs - April 11, 2025 at 10:48 PM

Remote role https://invoicecloud.net/careers/open-positions

#general - April 03, 2025 at 08:43 PM

lol I'll do that in future. At least I found out who I wasn't connected with and rectified it

#general - April 03, 2025 at 08:41 PM

Only 50 more to go...I need to train an AI agent to do this for me

#general - April 03, 2025 at 07:59 PM

I honestly didn’t believe that many ppl would reply

#general - April 03, 2025 at 06:14 PM

Going to rethink my life choices the next time I send 100+ DMs to ppl - it's not the playbook 🫠

#general - April 02, 2025 at 04:27 PM

For my NA and EU peeps, I'm working on having 4 new roles opened by next week building out the VoC team that will be posted in <#C04DPJ05XNV|>. Full transparency, they will be hybrid, in-office roles 3 days a week.

#general - March 28, 2025 at 07:28 PM

Congrats to all the Top 100 finalists and winners this year!

#general - March 28, 2025 at 07:20 PM

sorry meant for this to be a separate post unrelated to AI - looking for a graphic designer

#general - March 27, 2025 at 11:21 PM

Looking for recommendations on a designer that can help a few personal creative projects - updating linkedin banners, newsletters, ebooks, etc.

#general - March 27, 2025 at 04:40 AM

Just shy of a full rotation around the sun

#open-share - March 26, 2025 at 09:15 PM

do it

#open-share - March 26, 2025 at 03:39 AM

dont we all - but in a not assh*le way lol

#open-share - March 25, 2025 at 11:04 PM

New 3 part series coming tomorrow - the title for post 1: How to bring your team and stakeholders along for the ride — without sounding like you’re empire-building.

#general - March 17, 2025 at 04:35 PM

Thank you to everyone that applied to my mentorship program - will spend the next week reviewing all the applicants and selecting folks before eom. If I'm not able to accommodate you this quarter, I will definitely circle back if you're interested in participating down the road

#general - March 12, 2025 at 09:49 PM

Wonder if you can train AI to auto add ppl with the exact title match in a non spammy way

#general - March 05, 2025 at 06:17 PM

I'll look to see how I balance this between more junior folks and with those with experience

#general - March 05, 2025 at 04:21 AM

I was traveling the past week and finally took a look at the mentorship interest form and holy cow I didn’t expect 50+ applications 🤯. Unfortunately, there’s no way I will be able to accommodate that many folks but I’ll look at options to perhaps support more than 3-5 during this first 3 months and reassess after if ppl want to wait a bit

#general - February 28, 2025 at 03:33 AM

When checking in with your manager or senior leadership, a great thought provoking question that I’ve been using to get constructive feedback is the following:

It’s been xyz months since I’ve joined the company or worked on x, from your perspective, how do you think I’m showing up to our key stakeholders, and is there anything I should adjust to increase my impact?

#general - February 26, 2025 at 05:00 AM

Ok. Lmk if there’s other topics you’d like me to cover in the future

#general - February 26, 2025 at 04:49 AM

My team just ran a successful review initiative on Gartner PI - phase 2 will be incorporating it with a UserEvidence campaign. If folks are interested, I’ll write about it in a future LinkedIn post sharing the step by step

#general - February 21, 2025 at 09:40 PM

If you're interested in the mentorship program, here's the link: https://forms.gle/PxU7H42YqMH1cpxL8

#general - February 21, 2025 at 09:15 PM

Thanks everyone for joining today!

#general - February 20, 2025 at 07:00 PM

Looking forward to seeing some of you tomorrow for @Mary Green (Owner CMAweekly) weekly sync at 11 AM where we'll discussing building a center of excellence in CMA. I won't have a super formal preso but I'll cover the mechanics and share examples - please come with questions you want to ask so I can tailor it to what you need - link to join is under <#C04B57HN9D3|>

#general - February 20, 2025 at 06:51 PM

Confirmed with Rona my votes went through but I broke the form after voting for too many ppl on the list

#general - February 19, 2025 at 08:56 PM

TFW you try and vote and the form fails 🫠

#linkedin - February 19, 2025 at 04:20 PM

Today's post is all about measurement with some of the content from my CMA course: https://www.linkedin.com/posts/kevinkennethlau_customer-marketing-measurement-activit[…]m=member_desktop&rcm=ACoAAAUKKfABX9xcPO0DU-3nozB7LbJCdBJoLxM

#general - February 14, 2025 at 05:32 AM

Spoken like a true customer marketer!

#general - February 13, 2025 at 12:07 AM

He's immediately getting my vote

#general - February 12, 2025 at 09:08 PM

Can I get an amen

#jobs - February 12, 2025 at 04:59 PM

Yes