#9-lifecycle-expansion

All Messages

Rachel Ward June 30, 2025 at 02:43 PM

Join Zoom Meeting
12-1p ET / 9-10a PT
https://absorblms.zoom.us/j/95243756827?pwd=V0tTN9ZsAR88Tp6xTbu0NmUtZtLWgf.1

Meeting ID: 952 4375 6827
Passcode: 446791

For anyone who's email I do not have.

Rachel Ward June 28, 2025 at 11:23 PM

I’ll send everyone a calendar invite for Monday, join if you still can!

Holly Bouffard June 24, 2025 at 06:34 PM

June 30th works great for me too!

Rebecca Grossman June 24, 2025 at 06:21 PM

Hi all - who do you follow on LinkedIn, or via email newsletter to learn about lifecycle, retention and expansion best practices?

Rebecca Grossman June 24, 2025 at 06:17 PM

I'd love to join you all! Either date works for me.

shetal27 June 24, 2025 at 04:08 AM

June 30 works for me! I may be able to swing 7/2 as well.

Laura Adams June 13, 2025 at 06:09 PM

I can do the suggested time on 6/30 or 7/2. thanks!

Irwin Hipsman June 13, 2025 at 04:10 PM

Such an important topic. I am pretty good for most of these times. Thanks for coordinating.

Rachel Ward June 12, 2025 at 10:52 PM

We can also pick this up post summer!

Rachel Ward June 10, 2025 at 02:20 PM

Anyone free the following dates/times for a meetup:
1. 6/23 @ 12-1p ET / 9-10a PT OR 4-5p ET / 1-2p ET
2. 6/30 @ 12-1p ET / 9-10a PT OR 4-5p ET / 1-2p ET
3. 7/2 @ 1-2p ET / 10-11a PT
4. 7/3 anytime after 2p ET

shetal27 June 04, 2025 at 08:11 PM

Hi all! Does anyone have any interesting AI use cases when it comes to lifecycle marketing? Curious how people are thinking about it or actually implementing it. We have Clay and are starting to test for outbound and inbound sequences/lead enrichment but I'm more curious how people are thinking about AI when it comes to lifecycle marketing touches

Irwin Hipsman May 28, 2025 at 01:28 PM

Last week we published the report on the State of B2B Customer Contact Databases. The audience is customer lifecycle marketers, CSOps and RevOps. Lots of ways to improve overall health scores. Download your copy https://repetitos.com/research

P.S. Next is the CMO version

Mary Green (Owner CMAweekly) May 22, 2025 at 03:27 PM

I can promote this in email.

Rachel Ward May 22, 2025 at 01:22 PM

Hi friends! Just finishing up my last tradeshow of Q2 and have a bit of breathing room. 😄

Anyone interested in another expansion/lifecycle sync in the next week?

Kristen Howard May 13, 2025 at 05:05 PM

Hey all! Is anyone aware of an upcoming expansion focused webinars / discussions coming up? We're trying to optimize and build out this function and Im interested in the latest and greatest best practices!

Caroline Englert May 09, 2025 at 05:30 PM

A few of us did join and we had a nice convo! Happy to chat more Rachel. TBH I was joining more as a fly on a wall... I manage advocacy but trying to expand my scope a bit. But would be open to another chat at any time!

shetal27 May 02, 2025 at 09:07 PM

Hope you're doing well also! It's been a while...need a catch up 🙂

Rachel Ward May 02, 2025 at 06:32 PM

Sorry it's been challenging! Im sure you'll figure something out

Mary Green (Owner CMAweekly) May 02, 2025 at 06:02 PM

OK and Im working on a new way to manage the events. It's been a pain.

Rachel Ward May 02, 2025 at 05:50 PM

I think we are all so busy with the way jobs are being cut and people are taking on more, it's tough!

Rachel Ward May 02, 2025 at 05:50 PM

Makes sense, since it's expansion focused. Let me try another where I actually show up 🙃 and then think about promoting it.

As for your calls, are you still doing a sign up where it goes to people's calendars?

Mary Green (Owner CMAweekly) May 02, 2025 at 05:23 PM

I start my call soon and no one has been coming. I don’t think I’m getting these out there enough. I didn’t promote yours as I wasn’t sure if it was supposed to be community wide.

Mary Green (Owner CMAweekly) May 02, 2025 at 05:22 PM

Oh no lol

Rachel Ward May 02, 2025 at 05:01 PM

Im free again next Friday if you want to try round 2 and maybe others can make it then 🙂 (sorry again for not seeing it was noon and pinging everyone with an update, hanging on by a thread some days)

Rachel Ward May 02, 2025 at 04:53 PM

Hi team did everyone make it okay? I got called up to my son's school and lost track of time. Everything is okay, but had to go up there for his asthma stuff. I've missed my own meeting. Super sorry! 😭

Hope it was a productive conversation for anyone who made it.

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