Shelly Ryder's Profile

Shelly Ryder
Recent Messages
#general - September 12, 2025 at 12:58 PM
Hi all! For those with annual Customer Awards, do you have a page on your website to celebrate the winners? If so, where in your site nav does it appear? Or maybe it's a page that is only linked to from the following year's award nomination page to see last year's winners, or in social media or press releases celebrating the winners. Thanks for sharing! 🙏
#10-community - September 05, 2025 at 08:10 PM
Thanks <@U07U1ME4ML0> I notice that Unqork has switched from sending swag to gift cards. That sure is easier, and globally friendly too if you use something like Tango Card.
#10-community - September 05, 2025 at 06:47 PM
Hi all and happy Friday! We just signed on with Gainsight and are getting ready to launch our new Community in late October. Wondering if any fellow Community Managers have a swag program for customers who sign on to help out in your Communities (making & responding to posts especially). I'm thinking of not just an earned badge in the Community, but maybe a swag pack for the highest contributors. Any ideas for items and what level of participation garners a gift?
#10-community - August 28, 2025 at 06:54 PM
I wouldn't miss this one! And September 12 works for me anyway.
#10-community - August 28, 2025 at 04:26 PM
Ooooh, I'd love to learn this as well <@U08LSGPV03U>! We'll be launching our new community next quarter.
#general - August 21, 2025 at 11:30 PM
Thanks so much!
#general - August 21, 2025 at 08:29 PM
We have a Logo Use Approved checkbox, and a Notes field, on SFDC Account records, and have a report to show all of them in one spot.
#general - August 21, 2025 at 08:27 PM
Hi all! What's anyone using for managing your reference customers and their usage (especially for revenue influence on Closed Won opps in SFDC)? I've had ReferenceEdge in the past, but it's more than we need and is pretty expensive. Looking for something no cost, or low cost, to replace the completely manual Excel sheet we're using now. 🤯 Maybe a SFDC app?
#general - July 14, 2025 at 08:50 PM
@Alan Manosca unless something happened since 2023, SaaSquatch was bought by Impact per
, and is now Impact Advocate.#10-community - May 09, 2025 at 03:28 PM
#10-community - May 09, 2025 at 03:28 PM
<@U08R6SQJA4X> Once we get approval for a community platform purchase (hoping for Gainsight), I plan to set up cross-functional steering committee to start the process of internal alignment. Here's a look at our phase 1 plan including overall goals, tactics and proposed success measures, which may be modified based on steering committee input:
#10-community - May 09, 2025 at 12:31 PM
This is great <@U08R6SQJA4X>! Thanks so much. Was it difficult to identify the metrics that can be measured such as Ideas Delivered, NPS Score impact, Cost Avoidance and Pipeline Influenced? CRM integration could help with Pipeline Influence -- but it seems like a manual intervention to follow a discussion thread to see if the conversation resulted in a new logo or upsell opp. I'd guess that Cost Avoidance would be a count of customer answered questions in the community = support tickets avoided (pretty easy). Ideas Delivered -- we use Product Board to collect and prioritize customer ideas for product development, so it won't be managed within the Community. How are you tracking product ideas delivered from Community sourced ideas?
#general - May 02, 2025 at 08:25 PM
Thanks Amy. We have enabled the CS org with a slide to include in their cadence calls, that contains both a G2 and Gartner Peer Insights review link & QR code. I don't know if it's being used -- they are extremely busy with what seems like ever increasing asks for their customers from across the org.
#general - May 02, 2025 at 06:38 PM
Thanks! And you're right about the in app promotion @Katlin Hess It's on my list to leverage the Pendo integration with G2 so we can make asks in app. But it's low on the priority list for product to implement. 😞
#general - May 02, 2025 at 06:35 PM
What a timely post for us! Thanks @shetal27 and <@U08GYKJ6X9D> @Mason Sokana check this out too. We're looking at Impact Advocate (which used to be SaaSquatch) for our new referral program. The places that Jessica promoted referrals is the same places we are currently, or plan to start, asking for G2 reviews. Looks like we'll have to mix it up. I like the seasonal campaign approach.
#general - May 02, 2025 at 06:25 PM
Thanks @Lauren Turner -- all good points. We're seeing a downward trend in the # of reviews we're receiving, as well as in the # of NPS responses (which is one of our automations to ask for a G2 review). I think people have long ago grown tired of being asked to take part in surveys and reviews, so you have to work a little harder. Our T&Cs don't allow us to provide a list of happy customers to any third parties, so it has to be incorporated into other channels.
#general - May 02, 2025 at 06:09 PM
Hi all. We're thinking about adding an invitation to review us on G2 to our software's sign in page. Is anyone else doing this, and have a screenshot example?
#cabs - April 22, 2025 at 01:52 PM
What info they provide to CAB alumni such as meeting summaries, to keep them engaged and informed. And maybe any Thank You gift.
#cabs - April 22, 2025 at 12:30 AM
This was more about what you all do for "graduated" alumni in your CABs.
#cabs - April 21, 2025 at 05:01 PM
@Amanda Peacock <@U08K53MUNGJ> @Rebecca Grossman any ideas on this one? ^^
#cabs - April 18, 2025 at 08:23 PM
Happy Friday all! For those running CABs, what do you do for CAB alumni when their time on the CAB is done? We want to keep them engaged as a customer, so are planning to still share the quarterly meeting slide decks and summaries (no customer names included). Maybe a send off gift of some kind.
#10-community - April 15, 2025 at 01:03 PM
<@U07V02XU2CB> I'm just not sure what is meant by "customer $ retention". Can you write that out in more detail?
#10-community - April 15, 2025 at 01:02 PM
@Joel Primack good idea! I don't think we're a showable solution though. My former employer was a data analytics company and they had a spot in their community to show off their dashboards. 📈
#10-community - April 15, 2025 at 01:00 PM
<@U07V02XU2CB> can you please give a little more detail on "customer $ retention"?
#10-community - April 15, 2025 at 11:32 AM
Hi all! We're going to be starting up a new community in Q3. The primary goal of the community is customer success (product adoption/expansion). It'll be accessible to customers only for the first phase -- likely one year -- before we open it up for public view-only access. Thinking about these success metrics for the community. Some () may be hard to tie Community activity to moving the needle on the metric. Anyone have some experience and can share some tips? For our CS platform, we are in the middle of transitioning from Totango to Gainsight CS.
• Customer-answered questions (support deflection)
• Increased University course completions
• Increased feature adoption rate
• Increased average contract value and/or customer lifetime value**
• Increased NPS and CSAT score**
• Reduced onboarding and adoption times**
#cabs - April 10, 2025 at 02:16 PM
We do use a Charter for our other CAB & TAB @Jeanne Talbot It seems to me that CABs are formed because the company has a need for knowledge of some kind from a select group of its customer base. So we really need to start with what are our own gaps in market knowledge, then identify the high level topics/themes and ideal customer personas to fill that gap. The customers benefit by having influence on our future.
#10-community - April 09, 2025 at 11:08 PM
Thanks Joel!
#10-community - April 09, 2025 at 06:21 PM
This is just a draft so far.
#10-community - April 09, 2025 at 06:21 PM
#10-community - April 09, 2025 at 06:21 PM
The Steering Committee would work on developing our success measures. Launch plan, 2 screens:
#10-community - April 09, 2025 at 05:55 PM
#10-community - April 09, 2025 at 05:53 PM
Phased rollout, starting with customers only for the first year
#10-community - April 09, 2025 at 05:53 PM
#10-community - April 09, 2025 at 05:53 PM
Goals:
#10-community - April 09, 2025 at 05:52 PM
I'm hoping we go for Gainsight, as we are currently implementing Gainsight CS and they work well together.
#10-community - April 09, 2025 at 05:28 PM
Hi Mary! I'm working on a deck now with 4 topics: Community Goals, Platforms, Next Steps, Launch. Have you started up a new community before?
#10-community - April 09, 2025 at 02:29 PM
Looking forward to learning & sharing with other customer community managers and supporters here. We're getting reach to launch a new community in Q3. Currently mapping out our strategy and launch plan. Happy to share that work in progress, and would love to learn from others' experiences!
#10-community - April 09, 2025 at 02:27 PM
Woohoo -- party on!
#10-community - April 09, 2025 at 02:27 PM
@Shelly Ryder has joined the channel
#cabs - April 08, 2025 at 08:11 PM
Hi everyone! We're looking at starting up a CAB for another one of our targeted verticals. Thinking about a framework to help us define what we need out of the CAB, which will then inform topics and ideal candidates to invite. I've put together this strategy framework to cover off with our industry lead. Open to any feedback or tips for how you narrowed down what your org really wants from a new CAB.
#cabs - April 08, 2025 at 08:03 PM
@Emily Gover We do a couple of things: when there is a new member joining the CAB, we start off with a Member Spotlight and give them 10 minutes to talk about their company, their role, and how they use our software. Slides are optional. There's always some good conversation afterward. For our next meeting where we don't have any new members to spotlight, we're inviting 5 members to share a use case or solution they're doing -- with or without our software, although I bet it will mostly be with. We have pretty regular feedback from CAB members that they want more time in our meetings for open discussion about how other members use our solution. Anything we can do to facilitate that will be welcome! In the past, we've also sent pre-event surveys to ask what topics are of interest to discuss with their peers, providing a list of potential topics as a starter, and leaving an Other field for them to fill in the blank.
#general - April 04, 2025 at 07:32 PM
I'd raise my hand for Community channel co-own as a newb.
#general - April 04, 2025 at 06:57 PM
Hi all and Happy Friday! Anyone involved in a customer community that is focused on increasing customer engagement/adoption of your software? That will be the main goal of our new community and I've love to hear your ideas. So far, I'm thinking:
• Integration with our CS tool and SFDC to bring in account usage/plan/health data
• Custom UX based on the member's industry, CAB member status, job level, etc.
• Integration with our LMS to promote and recognize/reward completion of our education courses
What else should we be thinking about?
#general - April 04, 2025 at 06:52 PM
@Mary Green (Owner CMAweekly) would posts by learners/newbies to starting a community count, or would you be looking for an experienced community manager to own a community channel?
#cabs - April 02, 2025 at 05:56 PM
@Mary Green (Owner CMAweekly) me, me me!
#general - March 18, 2025 at 04:09 PM
Yes, Brandon Jakobson from Zealot. But I didn't post it in no-vendors, as AI don't see that channel.
#general - March 18, 2025 at 03:21 PM
Where's No Vendors? Hopefully there's a lot of activity in that one. Yes, one vendor has PMd me so far.
#general - March 17, 2025 at 07:34 PM
Anyone using either Grow Surf or Impact Advocate (formerly SaaSquatch) for a customer referral platform? Would love to hear your experience. And can you share your reward system/payouts for a multi-stage referral such as 1) xx for referring a friend, 2) xx when the friend completes a demo/discovery call with your sales team, 3) xx when the prospect signs on for a contract of at least xxx in ARR. PM me if it's too much to share in this open forum. Thanks in advance! 🙂
#announcements - February 26, 2025 at 05:22 PM
Okay thanks. Wish I could unregister. 😄
#announcements - February 26, 2025 at 05:17 PM
@Mary Green (Owner CMAweekly) I think I misunderstood this. Champion is not a "community" platform (with discussion forums), correct? Looks to be an advocacy platform, like Influitive.