Shelly Ryder's Profile
Shelly Ryder
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#cabs - November 19, 2024 at 10:16 PM
For in person CAB meetings (which are not recorded), we have the challenge of missing out on everything that was covered at each table, and who said what. Relying on our own employees at each of the tables to take detailed notes is not ideal as we want them to be part of the conversation. So I'm thinking of hiring a couple of local notetakers. Anyone done this?
#general - November 19, 2024 at 07:05 PM
@Emily Coleman it was a somewhat cumbersome process in RefEdge. Also, we had/still have a custom built tool for other types of sales enablement / competitive assets and the reps would have to go to two different places for customer assets vs. those things. So we've moved all of our customer story assets into that tool now and got rid of RefEdge. I am looking into Laudable for Gong as another way to get more customer proof points/testimonials from call recordings.
#general - November 19, 2024 at 04:58 PM
@Emily Coleman I would have thought that SFDC would be the place, with ReferenceEdge serving as our customer story content library within SFDC opportunities. But it wasn't used much at all.
#general - November 18, 2024 at 06:59 PM
That's a tough one <@U0818RCQ1A9> and I have the same challenge. We make sure to create one page summary slides of every long form case study for easy insertion into a pitch deck. Sounds like you have that too. We promote new stories in several of our internal Slack channels including Sales, Customer Success, Marketing. Our industry teams are also informed. The assets will soon be available in our sales enablement tool Mindtickle. Maybe there will be some usage metrics in Mindtickle. Otherwise, I have no way of knowing how often these assets are getting used. We used to have our customer story assets in ReferenceEdge (SFDC app) and sellers could send them to prospects directly from that tool, but it wasn't getting used either.
#jobs - October 25, 2024 at 10:09 PM
Thanks! We're also looking for a field marketing manager.
#general - October 18, 2024 at 03:39 PM
Registered, but will have to catch the recording. Thanks @Mary Green (Owner CMAweekly)!
#jobs - October 15, 2024 at 08:23 PM
Thanks to both of you @Amy and @Cheryl Draper!
#jobs - October 15, 2024 at 03:22 PM
I know this isn't a customer marketing or advocacy job, but we're looking for an Event Marketing Manager at Egnyte. Maybe some folks here have the right experience. Check it out at:
#general - October 14, 2024 at 06:26 PM
@Kaveri Mekerira ^^^
#general - October 14, 2024 at 06:25 PM
Thanks @Katlin Hess That sounds like something we really need to check out.
#general - October 14, 2024 at 05:05 PM
Oh wow -- thanks @Katlin Hess! (and Mary for the ping) Can you briefly describe how it differs from the built-in capabilities that Gong has?
#cabs - October 11, 2024 at 06:42 PM
We have 3 virtual CABs and 1 in person every year. Those are our C-Level customers. The virtuals have been struggling a bit for attendance and engagement. They're 2.5 hours long and are heavily product focused (what's in the roadmap, maybe a demo of it, and feedback to validate we're heading in the right direction). The last meeting's post-event survey showed a desire for more open discussion time. So our November virtual CAB, we're planning a much more open format with a survey of topics to discuss sent in advance. The in person CAB is one full day, half of which is topical breakouts. They love that.
#general - October 11, 2024 at 04:59 PM
Hi all! Anyone using
to mine Gong calls for customer testimonials, use cases, etc.?#cabs - August 26, 2024 at 08:49 PM
Thanks Lauren! We definitely had a good discussion at our CAB last week around AI, where we sent out a survey in advance and discussed survey results at the meeting. At our in person CAB earlier this year, we did a topics voting survey and AI and Technology Adoption (not only with our product) were the two most popular topics they wanted to talk about. Technology Adoption was also a favorite topic at our 2023 in person CAB, followed by Innovation & Process Improvement. We had customers volunteer to lead roundtables on those topics (we called it "Table Topics") and it was a fantastic discussion. They worked at their tables for 30 minutes, then every table did a 30 minute readout/discussion with the entire room to get everyone involved. Definitely a hit and several CAB members said it was the best CAB they ever attended. But how to replicate that in virtual CABs? There's got to be more than AI that is of interest to C-Level IT leaders.
#general - August 23, 2024 at 09:26 PM
Hi all -- happy Friday! For those of you running CABs or similar-named customer advisory boards, what kinds of topics do you cover with C-level customers? We are a very product-driven organization and sometimes struggle to keep the agendas appealing to C-level, without going too deep with product roadmap demos & feedback sessions. Our attendance has been poor lately -- except for this week where we had near perfect attendance for an AI roundtable discussion. We do have a relatively new Technical Advisory Board (TAB) with lower level/functional job titles and can certainly move some of the product heavy CAB topics to the TAB. But to fill the gap, I'd love to hear some example topics you have on your C-level advisory boards.
We do 4 CAB and TAB meetings per year (8 total). One of the CAB meetings is in person, and all the rest are virtual, about 2 hours long.
#general - August 23, 2024 at 01:00 PM
Hi @Rita Caruso -- can we all be on the same call vs. you and me on one call on Tuesday, and I'd miss the call with Kristin & Madeline?
#general - August 22, 2024 at 03:53 PM
@Rita Caruso , can we all get on one call?
#general - August 22, 2024 at 12:31 PM
Speaking of awards, what do you all do for gifts for the winners? We currently give a trophy, but would love to see us do something more -- like a gift for their team.
#general - August 22, 2024 at 12:30 PM
Sure thing Rita! Anyone else want to join? We can pick it up via email. I'm
#general - August 19, 2024 at 02:22 PM
Oh that's right -- we also did a trophy.
#general - August 19, 2024 at 02:02 PM
Wow! We're not offering a prize. Just recognition at our virtual Global Summit in December. Whose budget covers the trip?
#general - August 19, 2024 at 01:36 PM
@Maura Frost we can certainly incentivize customer submissions via an Influitive challenge. Did you get any video submissions?
#general - August 19, 2024 at 01:34 PM
@Rachel Ward love the idea of incentivizing the CSM (and AE, or there will be fights 😆) whose customer wins.
#general - August 05, 2024 at 01:45 PM
Surprised that I'm the only one voting for Influitive. 😒
#influitive - July 29, 2024 at 10:25 PM
I'm submitting a support ticket now through Atlas (argh). Their status page shows no issues
#influitive - July 29, 2024 at 09:04 PM
I haven't been able to view my Advocate info, and the top header hasn't been loading
#influitive - July 29, 2024 at 09:03 PM
Me me me!
#general - July 17, 2024 at 05:50 PM
Hi @Rebecca Grossman It's a well known brand in the biotech industry, where it's hard to get ANY customers to do a public story. The contact is the IT Director and is (for better or worse) the main POC that even our executive sponsor is focused on. The person is just too busy and won't make time for an interview. Our exec sponsor "introduced" me via email recently (even though I had been chasing him since last fall, including an intro call, so he already knows who I am ) and said that I can "make it worth his while", mentioning the fast cars and bourbon topics.
#general - July 15, 2024 at 06:19 PM
Any words of advice for getting a super-busy customer to schedule time with us for a case study interview? I'm thinking of sending him a gift via Reachdesk to win him over. I've been chasing this guy for over a year. We know that he likes fast cars and bourbon, that's about it.
#general - July 15, 2024 at 06:16 PM
On the flip side of rejecting all AI-generated reviews are customers who use it to ASSIST them in writing a review. I invited a known customer champion to write us a review on G2 and it was rejected because he used ChatGPT to help. I'm on the fence about this, as this was an actual customer using a tool to help him. He still had to write his own prompt summarizing his experience -- it wasn't complete BS from a fake person or bot.
#discussions - July 12, 2024 at 12:51 PM
Great stuff here. Thanks everyone! Now to move mountains and make some of this happen. 😆
#announcements - June 07, 2024 at 08:14 PM
I did not get anything from Base. Whew!
#announcements - June 07, 2024 at 08:00 PM
Thank you! I probably 3 emails from them after the Influitive acquisition saying that "many customers are moving from Influitive to Deeto". Hmmmm....
#influitive - May 28, 2024 at 10:51 PM
Hi @Don Currie Thanks for trying to help. The EMail Delivery Report for the Challenge Digest shows 100% Delivered Rate (I find that very hard to believe for ANY kind of mass email send), Open Rate of 62% and an 11% Click Rate.
For the 29 Bounced emails to 14 people, we have 3 Soft Bounce with message timeout, 10 Hard Bounce which we're exploring to see if the contact has left, 6 Blocks with "prohibition - envelope blocked -
(etc), and 10 Admin bounces "recipient address was suppressed due to customer policy"#influitive - May 24, 2024 at 08:33 PM
Ha ha! Now I got an email that one of our advocates messaged me, and the big green button to Reply to him is not clickable. 😠
#influitive - May 24, 2024 at 08:30 PM
Hi all. Email delivery questions for any Influitive admins in the know. We're a newish Influitive customer -- signed up for 2 years just two weeks before the Jigsaw acquisition. Yay. 😒 After a slow launch with only one implementation specialist (who was fantastic) but no integrations specialist that was included per contract, we've been live for one month now. We invited our previous reference customers from ReferenceEdge, though admittedly, as many as half of them had not heard from us for any kind of reference activity in a year or more. I expected a big drop off, but only about 25% of those folks joined our Influitive hub. I'm seeing a lot of Blocked and Admin blocked emails in our Email Bounces report for the invitations. Worse yet, I don't think people are receiving the weekly digest as we get absolutely zero pickup on the featured challenges there. Are there any known problems with emails sent via Influitive not getting through? How are you sending emails to invite people to join, or for your challenge promotions? We do have the SPF/DKIM record set up successfully using my email address. This past week, I had two customers forward me the email invitation asking where the join link is. The email contained only the first paragraph of my invitation text -- not the bullets that followed it, and not the join button. Argh. I'm thinking of looking for another way to communicate to joined members as there seems to be a big problem with email delivery. We also have very little engagement on the platform beyond somebody's first visit, and even then, lots of people join but don't even do the onboarding challenge. This isn't a sustainable growth model so I'm hoping there's a solution, although emailing outside of Influitive is not scalable either. 🤷
#announcements - May 10, 2024 at 06:35 PM
Now that there is a great topic!
#general - April 17, 2024 at 02:18 PM
I'd love to join!
#influitive - February 20, 2024 at 08:20 PM
What's this "Skyvera" company I keep seeing from various people who work at Influitive post acquisition? On our SFDC integration call today, we had somebody who was supposedly the head of professional services listening in, and his LI profile shows him as working for Skyvera. It's a telecom company?? BTW, our contracted "Solutions Engineer" to help with integration is a guy who has been with Influitive only since the acquisition and was no help at all today. He was encouraging us to paste screenshots of our problem in a support ticket. He promised answers by Thursday so we'll see...
#announcements - February 13, 2024 at 01:37 PM
Here's our agenda from our full day in person industry CAB meeting last week. It is C-level customers in the Construction industry. Happy to provide details. The two breakout sessions are always very popular...especially the Table Topics session where CAB members work on different top-of-mind topics (not necessarily related to our product) that they voted on in advance.
AEC CAB Agenda - sharing.docx
Password: XF46ESUe
#announcements - February 13, 2024 at 01:32 PM
Hi all! Is anyone using G2 Buyer Intent data with great success? We have it in our package, but aren't seeing value. I suspect that we don't have the right people involved in the org, and a lack of knowledge about how to leverage the data. Would love to hear any success stories. 🙏
#announcements - January 09, 2024 at 12:07 PM
@Jennifer Lyons it means we have the AdvocateHub subscription (with advocate challenges to take part in), without the Community add-on that Influitive offers. That's where you can have discussion groups and other things a typical online community has.
#announcements - December 30, 2023 at 12:24 AM
Influitive @? We are just using the advocacy part, not community. How about you?
#announcements - December 30, 2023 at 12:13 AM
I don't know why we'd want to do that. Seems like an overreaction. I just hope it goes well.
#announcements - December 29, 2023 at 10:53 PM
We had JUST signed on with Influitive a week before this was announced. We haven't even launched yet. I believe our sales rep was let go, and maybe the originally planned CSM as our kickoff call got rescheduled until after the new year. Argh. I hope this goes well and the new company will support further development of the Influitive platform. It was a hell of a job selling this internally over ReferenceEdge.