Kevin Swecker's Profile

Kevin Swecker

Recent Messages

#open-share - June 14, 2024 at 02:46 PM

Does anyone have experience in setting up a spotify podcast? If so, would you be interested in meeting/chatting?

#open-share - April 26, 2024 at 02:11 PM

Does anyone have any good examples of short video testimonials done over zoom?

#open-share - April 17, 2024 at 11:15 AM

Wondering if anyone has done anything innovative for references. Reference burnout is real. I know some customer marketers have done joint reference calls (with multiple prospects and a customer). I'm wondering if anyone has ever done some type of recorded video for references (less promotional than a testimonial video)? Or if there are other ideas, I'm all ears!

#open-share - April 17, 2024 at 11:13 AM

I typically don't like these incentives. I feel like these case studies are forced and usually take much longer to complete. For incentives, I try to focus on potential SEO improvements by linking their webpage in the case study, try to get earned media, and feature them on our site (and newsletters) for additional exposure and co-marketing.

#open-share - March 27, 2024 at 01:43 PM

Has anyone here participated in an Ask Me Anything (AMA) session, either virtual or in-person, that truly impressed you? I'm on the lookout for examples of AMA sessions that left a lasting impact, whether they were one-off events or part of a recurring series. What specifically about the session made it stand out for you as memorable and valuable? If possible, please include the name of the session or event. Any insights would be incredibly helpful!

#announcements - January 02, 2024 at 09:53 PM

Happy new year all! Huge favor to ask - can anyone share a screenshot of how they've set up their roll up field in hubspot or sfdc for customer marketing activities? In other words, how are you all setting up how you capture reviews, references, referrals, case studies, Speaker engagements, UGC, etc?

#announcements - December 06, 2023 at 05:22 PM

Hi all - what external programs do you use to run referral programs? Researching a few now, but really looking to implement a referral program for our self-service portion of the business. Any experience folks have had with software like Tremendous, Referral Rock, Nicejob, Referral Factory, or InviteReferrals?

#open-share - October 05, 2023 at 02:26 PM

Happy Thursday y'all! What's the best case study you've seen in recent months?

#open-share - September 13, 2023 at 05:25 PM

cool @Kevin Lau - let us know what time might work for you and I can set up a call. Thanks!

#open-share - September 13, 2023 at 05:14 PM

Does anytime on Friday work for y'all? I'm pretty open. Thinking 30 min maybe 10:30 am to 12;30 pm ET? or a 30 min window from 1:00 pm to 3:00 pm?

#open-share - September 13, 2023 at 05:01 PM

would be super helpful, thanks Kevin!

#open-share - September 13, 2023 at 12:55 PM

Hello everyone! Anyone else in `budget season`? I'm working on a FY2024 budget now and hoping to crowdsource some ideas and make sure I prioritize the right asks for my department for the year ahead. I'm starting VERY high level, but would love to get more granular. Anyone up for a discussion on this? Or to share (no numbers needed) what they are prioritizing for the year ahead?

#open-share - August 28, 2023 at 06:02 PM

You all rock, thanks for all the great insight and sage advice. Does anyone have screenshots of their set up in their CRM of the set up? Would love to show a few different inspiration ideas to my marketing ops team

#open-share - August 23, 2023 at 01:52 PM

Awesome - thanks, Maria! Will dm you ๐Ÿ™‚

#open-share - August 23, 2023 at 01:48 PM

Hi all - I'm building out advocacy fields and custom objects in sfdc and hubspot. I've done this a few times, but starting from scratch again. Wondering if anyone can share with me fields they use or ideas on setup that maybe I haven't thought of (feel free to reply or dm me) and happy to share what I'm thinking as well!

#announcements - August 11, 2023 at 06:27 PM

Hi everyone! I'm working on various customer journey maps (specifically for onboarding, adoption, and expansion) and would love some inspiration. We're mapping these out by JTBD and personas and trying to include what our comms plan will be (both in app and email). Would love to see if anyone here has worked on something similar. I have many ideas, but would love to learn from all of you. Please dm me if you have anything you can share or want to brainstorm together

#open-share - July 20, 2023 at 07:39 PM

Thatโ€™s awesome Robin - how did you go about convincing the team to make a change?

#open-share - July 20, 2023 at 07:02 PM

Not sure yet ๐Ÿ™‚ it's day 4, but I've already started the convo

#open-share - July 20, 2023 at 06:20 PM

Agree with both of you! Just started at a new spot and realizing they're partially gated ๐Ÿซฃ

#open-share - July 20, 2023 at 05:39 PM

Feel free to reply here why or why not!