Amy's Profile
Amy
Recent Messages
#general - September 17, 2025 at 07:40 PM
@Dana Marlin take a look at the Slack CAB channel and connect with @Irene Yam. She can help!
#general - September 17, 2025 at 04:37 PM
I have had a lot of success starting the process with a podcast. I use the transcripts to produce a blog/case study/quotes.
The podcast allows me to take short audio clips to use on social. It also allows our team to evaluate whether or not a customer would be a good candidate for speaking opportunities and PR. Several examples are posted by me on LinkedIn.
Many customers are more comfortable going the podcast route vs a case study to start.
#general - September 16, 2025 at 02:23 PM
❓Are there any links to videos available from last week’s SF CMA event? I’m interested in seeing some of the sessions (and @Kevin Lau of course) 🎥
#general - September 12, 2025 at 08:42 PM
Instead of a discount, I would think about offering access to VIP training, an ROI analysis or something that the customer would consider valuable. Discounts can be tricky especially when it comes to renewals and contracts.
#jobs - September 09, 2025 at 01:04 AM
Not affiliated. G2 job
#jobs - September 09, 2025 at 01:02 AM
Not affiliated.
Check out this job at Bitdefender:
#10-community - September 08, 2025 at 02:18 PM
May be helpful. From @Joel Primack
This Community Launch Guide from Brian Oblinger is really helpful (and robust):
Tips:
• “Right size” it for your program type and company stage — don’t overcomplicate it if it’s not necessary.
• Go on an internal and external listening tour for your community program to gain insights to inform the build and programs run in it to add value to members.
• Have a very clear goal for it initially for what you want it to impact first then expand them over time.
• Add internal and external processes in place earlier than you would expect to help you later as it grows.
#open-share - September 02, 2025 at 10:19 PM
A recent study on the state of AI. Some super interesting information here
#announcements - September 02, 2025 at 10:05 PM
<@U09D5SANXUN>
#announcements - September 02, 2025 at 07:29 PM
This one was not on my calendar either. Will standby for the link to the recording. Thanks @Mary Green (Owner CMAweekly)
#cabs - September 02, 2025 at 12:39 AM
A follow up to our call with Sean Geehan to discuss CAB programs.
He is offering a new program and asked a me to share these details.
He is not part of this Slack community so please contact him directly for more information (see below).
I’ll also post the link to the recorded session he lead for us awhile back.
#jobs - August 29, 2025 at 08:34 PM
Not affiliated
#jobs - August 29, 2025 at 08:31 PM
Not affiliated
#announcements - August 20, 2025 at 04:37 PM
Really great session. Thanks @Emily Coleman Would love to get slides/PDF
#announcements - August 18, 2025 at 05:11 PM
Thanks!
#general - August 18, 2025 at 03:52 PM
Thanks so much Hunter! Very helpful.
#general - August 18, 2025 at 02:18 PM
Happy Monday. Our events team is looking for a tool to use on an iPad at events to collect information at the booth, send a prospect a meeting invite during the event. Any recommendations? Thanks!
#announcements - August 15, 2025 at 07:03 PM
Fantastic webinar! Is it possible to get the slides (or a PDF) @Mary Green (Owner CMAweekly)
#7-case-studies-stories - July 18, 2025 at 07:29 PM
Very cool. Did you use named + anonymous quotes, or all named?
#general - July 11, 2025 at 10:16 PM
Have you seen the role that Coursera posted @Shannon Howard
#general - July 08, 2025 at 08:47 PM
Trophy on stage with photo opp with CEO/LT goes a long way.
#7-case-studies-stories - July 07, 2025 at 03:37 PM
Anyone have a blog/article that supports the need to limit the number of company people to participate in customer case study interviews? 👀
#10-community - June 27, 2025 at 05:35 PM
I suggest connecting with @Joel Primack and Brian Oblinger ()
#jobs - June 27, 2025 at 03:58 PM
Shared!
#general - June 23, 2025 at 06:34 PM
<@U08E9JC8TB4> my LinkedIn page...I post content weekly, a lot of anonymous customer evidence
#general - June 21, 2025 at 01:45 AM
@Shannon Howard send me your email address, I'll send an example of one of my anon. case study projects. I also post anon. customer content pieces on LinkedIn if you want to take a look.
#general - June 20, 2025 at 06:50 PM
I managed the security references at HP for nine years. If we didn't include anonymous case studies, there would have been very few case studies on the website. Compelling titles + relevant outcomes that resonate with the audience are key.
#general - June 17, 2025 at 11:50 PM
I have sent several resources to someone else who is just getting started. Have the person send me a LI connection. Happy to send over links to resources.
#general - June 16, 2025 at 09:05 PM
For surveying customers, hands down, UserEvidence
#general - June 11, 2025 at 09:12 PM
@Daniel Palay if it were up to me (haha) SF, Napa or San Diego
#general - June 10, 2025 at 07:02 PM
💡Ideas for a location for west coast small (10 person) customer summit. Upscale but won't break the bank.
#general - June 09, 2025 at 08:49 PM
@Mary Green (Owner CMAweekly) can you tag me on this post? I would be happy to chime in but haven't found the no vendor channel. thanks!
#7-case-studies-stories - June 09, 2025 at 08:48 PM
What about a compromise? Publish both his blog post (slightly modified) for the customer community + have him approve a case study that "follows your company's style guide and guidelines"? I might also go one step further and collect a high res recorded quote that can be used to promote both. I have several example posted on LI.
#cabs - June 02, 2025 at 09:00 PM
....and a new article from Irene.
#general - May 29, 2025 at 05:05 PM
Can't hurt to send an email and let the customer know the date when the new case study will be published, ask them to contact you by X date should they have any questions. CYA. 😉
#general - May 29, 2025 at 05:04 PM
Can't hurt to send an email and let the customer know the date when the new case study will be published, ask them to contact you by X date should they have any questions. CYA. 😉
#general - May 28, 2025 at 11:08 PM
My first choice would be anything Dana Alvarenga and the SlapFive team set up.
#open-share - May 13, 2025 at 09:27 PM
No pain no gain. (Unfortunately), I have become an expert at securing quotes from customers and partners about products before they are launched. (it ain't pretty)
#general - May 13, 2025 at 02:23 AM
I have to disagree. I have identified many great customer reference candidates over the years working with closely the customer success team after they have successfully assisted a customer. When a customer contacts CS, it's not always a crisis. Often, it's just requesting guidance. Meet with their team monthly. Get them excited about select customer reviews, stories, etc. They will want to be part of the process to amplify great customers.
#general - May 06, 2025 at 02:51 PM
Depends on their competitors in the industry and where their customers are featured. It also helps to survey a sample size of existing customers, find out if (and which) online reviews influenced their purchase decision.
#7-case-studies-stories - May 05, 2025 at 08:16 PM
Not sure if this would be of interest, but posted an exec writer 'storyteller' job at ServiceNow today
#general - May 02, 2025 at 10:04 PM
Maybe try an incentive for Customer Success?
#general - May 02, 2025 at 08:11 PM
Another thought is have the Customer Success team extend the invite for customers they are working with after an issue is resolved.
#cabs - April 29, 2025 at 03:31 PM
#cabs - April 29, 2025 at 03:31 PM
Helpful tips from Irene Yam about getting started.
#cabs - April 25, 2025 at 04:13 PM
💡Irene Yam posted this today ....some great tips related to advisory boards!
#general - April 23, 2025 at 07:07 PM
You do not have to pay to be included in Gartner Peer Insights or qualify for VOC.
#cabs - April 23, 2025 at 03:37 PM
💡We held a Friday CMA session with Sean last month which was recorded and the link posted on this page.