Kelsey Ross

#jobs - June 20, 2023 at 07:15 PM

Hi all! I’m looking for a contractor while I am out on mat leave to cover a few essential customer marketing programs - primarily our Client Advisory Board and our monthly community newsletter. This would start in August. Please DM me if you might be interested or have questions. Thank you!

#announcements - June 14, 2023 at 05:11 PM

I would love that if you have the time 🙂 I’ll slack you separately. Thank you!1

#announcements - June 14, 2023 at 04:24 PM

Thank you so much Ciana! I see customer content as a strategy within this field, it supports overall customer marketing objectives. I agree - customer marketing is not content marketing (both important, but not the same). I think the problem is that all content is being moved to this “content studio” that I don’t really have oversight of and I am not able to build that content, so I’m worried customer content specifically will be disjointed. I love how you’ve advocated internally for what your role is - any advice on how you were successful there? THANK YOU!

#announcements - June 13, 2023 at 11:56 PM

Hi everyone! question for the group - I’ve always handled voice of client programming, including case studies, testimonials, webinars, etc. as the customer marketing manager. Recently we went through a bit of a re-org and I have a new manager, who believes VOC should live within our “content studio”. Has anyone ever gone through something similar and how did you re-align on roles/responsibilities with your manager? Guidance is hugely appreciated - thank you!

#announcements - June 09, 2023 at 04:05 PM

Hi all! If possible I would love to join those chats if you haven’t yet done them @Randy Ksar I’m in the same boat - building out customer reviews when we have never had a program for it and I’d welcome the expertise 🙂