Lisa Wilberding's Profile
Lisa Wilberding
Recent Messages
#open-share - April 17, 2025 at 02:54 PM
Go Mary!! We are all so proud of you!❤️
#general - April 04, 2025 at 07:40 PM
Me three @Ciana Abdollahian😄
#jobs - March 22, 2025 at 04:03 PM
#jobs - March 18, 2025 at 02:38 PM
I had a good conversation with the hiring manager at Cribl, who heads Demand Gen. They are looking for a senior customer marketing manager. My background is mainly advocacy and they need someone who has a lot of lifecycle (data driven revenue influence with cross/up sells, adoption, and retention success). Someone who is heavily experienced with successful demand gen campaigns and nurture strategies. He said they had 600 resumes for the role! I let him know I would see if anyone here fits the bill and send his way today. So if you're interested, let me know. It looks like they took the JD off their website.
#jobs - March 12, 2025 at 11:33 PM
#jobs - March 12, 2025 at 08:18 PM
Yep, I think if it's an IC role, then they need to prioritize what is most important (or consult/recommend on what this may be if they're not sure). It's doable to do all of it at a smaller company but a lot to juggle so prioritization is key from the top down.
#jobs - March 12, 2025 at 08:00 PM
I also had a first time experience during a recent interview with a hiring manager. We spoke for an hour and she never left time for me to ask any questions, not one! And didn't end it with saying I could email her with any questions I had. Very odd and was frankly a red flag, so I'm pondering whether I want to even move forward.
#jobs - March 12, 2025 at 07:56 PM
I'm interviewing at four companies right now, it's a whirlwind of meetings. I think like Liz mentioned, most jobs I'm seeing are a bit too junior for me. I'm also seeing salaries decreasing a bit, at least lower than they were maybe 6 months+ ago. Finally, there are some roles out there that are looking for both full lifecycle (retention, adoption, and expansion) and reference/advocacy programs for an IC role. Sort of wanting everything all-in-one which is a lot to ask for. Would love to hear what others are seeing out there!
#jobs - March 12, 2025 at 07:55 PM
I'm interviewing at four companies right now, it's a whirlwind of meetings. I think like Liz mentioned, most jobs I'm seeing are a bit too junior for me. I'm also seeing salaries decreasing a bit, at least lower than they were maybe 6 months+ ago. Finally, there are some roles out there that are looking for both full lifecycle (retention, adoption, and expansion) and reference/advocacy programs for an IC role. Sort of wanting everything all-in-one which is a lot to ask for. Would love to hear what others are seeing out there!
#jobs - February 19, 2025 at 08:59 PM
For NYC folks.
#general - February 10, 2025 at 10:26 PM
Thanks Mary!
#jobs - February 05, 2025 at 09:29 PM
I could see that if the hiring manager was leading a generalized marketing team, but this was the actual customer marketing and advocacy team lead.
#jobs - February 05, 2025 at 09:22 PM
I am interviewing for a role that requires "10 years of building customer marketing programs" --a lot of years in a relatively newer discipline, I have about six years now. Ironically the HM running the CM team has less experience in CM
#jobs - January 29, 2025 at 11:36 PM
I had several people reach out about this as well. One said the client is Vertex Inc.
#discussions - December 10, 2024 at 08:07 PM
Also unfortunately can't make it, if anyone records it or takes good notes would love to see how it went!
#discussions - December 04, 2024 at 02:28 PM
Cc @Jane Menyo
#open-share - October 31, 2024 at 10:11 PM
Love those cheeks!
#open-share - October 31, 2024 at 10:08 PM
Still waiting @Daniel Palay...
#cabs - October 16, 2024 at 07:10 PM
Hello fellow CABbies! Is anyone going to the Customer Advisory Board Conference in Boston Monday Oct 21? I'll be there!
#cabs - October 07, 2024 at 09:53 PM
I completely agree here with Katlin. We now do more frequent virtual meetings but focusing on one topic. And having them come prepared to discuss certain areas around the topic. Good luck!
#reviews - May 08, 2024 at 09:26 PM
@Lauren Turner Do you add an incentive?
#reviews - May 08, 2024 at 08:33 PM
We only solicit for GPI reviews but have found the best success (like Laurie added) is to set up a table with some swag for a review at our user conferences. We market to developers/engineers and they seem to be fairly willing to take 5-10 min do the review and grab some swag.
#reviews - March 27, 2024 at 04:23 PM
Hi @Camille Shortridge 🙂. Are you referring to G2? I manage and update our profile on G2 but just received an email our account is "unclaimed". I'm assuming it is another avenue to get us to pay for one of their packages, which we are not in the market to do so currently.
#jobs - March 12, 2024 at 08:38 PM
Congrats Kevin, saw your post on LinkedIn!
#open-share - June 16, 2023 at 02:30 PM
It was all @Daniel Palay's baby, I just followed his lead🙂. Our design and content team did do amazing work!
#announcements - April 19, 2023 at 02:08 PM
Interesting, I think it would take a lot of careful digging to make sure the connection is obviously someone who would use your product or be interested in the pain points/results even if not a practitioner. And, as someone else indicated, be cautious of competitors. I think I'll run it by some of my sales folks to see their thoughts. Thanks for sharing!
#welcome - November 30, 2022 at 06:35 PM
Thanks @Mary Green (Owner CMAweekly) for creating this! Excited to be here🙂