Nick Venturella's Profile

Nick Venturella

Recent Messages

#discussions - October 03, 2024 at 06:07 PM

Hi @Mary Green (Owner CMAweekly), my membership to the CMSweekly LinkedIn group is still in pending status, just a nudge to admit me when you're able.

#influitive - October 02, 2024 at 02:25 PM

This was posted to #discussions, but upon suggestion, am posting it here too: Anyone out there running a destination-based advocacy program solely incentivized by intrinsic value and some surprise and delight? No self-serve rewards catalog one can redeem points for. The last few advocacy programs I've worked on were moving closer to this model, but now I'm in one that's just about there, and want to validate. If you're in the boat I described, I would love to better understand what's working for you with such a model.

#discussions - October 02, 2024 at 01:17 PM

A destination-based program is its own platform where customers, as members, log in, or it may be set up as single sign on from your product or elsewhere, but it is its own destination for customers. Influitive, Zealot, Base, these are all destination-based advocacy platforms.

#discussions - October 01, 2024 at 09:49 PM

Anyone out there running a destination-based advocacy program solely incentivized by intrinsic value and some surprise and delight? No self-serve rewards catalog one can redeem points for. The last few advocacy programs I've worked on were moving closer to this model, but now I'm in one that's just about there, and want to validate. If you're in the boat I described, I would love to better understand what's working for you with such a model.

#general - March 30, 2024 at 01:11 PM

It was such a great meeting and conversation. Thanks for coordinating it, @Irwin Hipsman, and thanks for your insights and willingness to connect me to others in our space, @Sue Reukauf!