Gianna Scorsone

#open-share - April 18, 2025 at 08:18 PM

@Caitlin Foster will be there too!

#open-share - April 18, 2025 at 04:08 PM

!!!! Sweeeet!!!!

Hope y'all can make the happy hour!

#open-share - April 18, 2025 at 03:11 PM

Happy Friday y'all!

Anyone going to CMX in a couple of weeks?!
Would love to meet up if so and...

Champion and Gainsight are hosting a happy hour on the first day of the conference- here's the sign up! It's a 4 min walk from Fox Theater!

#general - April 17, 2025 at 06:21 PM

As a former sales leader would love to offer support!

“Sales will be sales” when asked to change, especially if they don’t see immediate or easy impact for them. They may understand the overarching value, but based on being busy etc, nominating and following the process haven’t been prioritized.

I’d get curious- with them.

Solicit feedback from (1) the biggest pain in the *sses, (2) those with high influence (3) those that follow the process now

Ask why?
The experience.
The resistance.
What would make the change easy

My experience is that it’s generally a combo of some of these factors:

Nominations:
• too many things to think about from closing a deal handoff to trying to close their next deal
• Sales are sometimes more shy or scared to probe customers then you’d imagine
• They don’t think it should be there job 😡
Process:
• potentially too many restrictions
• Just not in the habit
• they need one fast
The key is to really pinpoint the specific challenges and allow them to feel part of the solution

Part of the resell in, is showing them the value- I know, most obvious statement!

How?
• data- and this can come in so many forms but look for stories to help paint the picture you’re trying to paint
• Whisper campaign- get the people using the program to spread the word! When people are back channeling on slack, ping a rep to chime in to say to use the program- or sales leadership at that!
• sell the wins! Share the success stories in public ways. Slaws love seeing their name get positive shout outs in front of their peers and leaders, create the FOMO!
• Have a sales leader tag y’all in the slack deal announcement to share you were a part of it- basically normalizing that using the program is something to celebrate. Sales often feel like they’re supposed to do it all on their own
These are fee thoughts without knowing more context. Happy to have a call of it would help!

#general - April 17, 2025 at 02:40 PM

Sure @Caroline Englert! I need to clean it up a touch. I’ll send it to you tomorrow.

#open-share - April 10, 2025 at 12:44 AM

So bummed to miss this in NYC! But glad to see ya the day before!

#general - April 09, 2025 at 08:56 PM

@Ciana Abdollahian

#general - April 08, 2025 at 07:50 PM

@Susan Bell I owe you some other stuff tonight and will get it all over together!

#general - April 02, 2025 at 02:23 PM

We did personalized stationary this year as our holiday gifts. And depending on the tier, gave a tiffany pen or mont blanc for the highest of Champions.

#general - April 02, 2025 at 02:21 PM

@Ciana Abdollahian is spot on here. All about the impact to get buyin.

I created something similar for Champion, that I developed at Aircall. I start with the customer journey and then layer acts of advocacy across each stage. It's a great activity to get cross-collaboration on.

Happy to share my slides if it's helpful.

#announcements - March 02, 2025 at 06:38 PM

Nick, glad you can’t die! If it wasn’t we can hop on together anytime!!

#general - January 14, 2025 at 10:36 PM

@Charlotte Weiss On behalf of Champion, a BIG thank you for validating what we're building along side our awesome customers! If you'd like to see more let me know though you may be connected to Jeff already!

#announcements - November 06, 2024 at 06:44 PM

You have nothing to ask for forgiveness for, this is a beautiful and thoughtful sentiment.

Thank you for this kindness and care.

#general - September 18, 2024 at 03:42 PM

Anyone at Inbound? I’ll be bopping around and would love to say hello.

#general - September 18, 2024 at 03:41 PM

Thanks @Mary Green (Owner CMAweekly) !!! Super excited about it!

#announcements - September 06, 2024 at 09:42 PM

Super excited to be staying on as a sponsor and partnering with you and the community @Mary Green (Owner CMAweekly)!

#general - July 18, 2024 at 06:25 PM

Thanks for the mention @Joel Primack. @Tiffany P. Nguyen we spoke a while back, here to help in any way.

#general - June 07, 2024 at 06:51 PM

New to Customer Marketing & Advocacy, Expansion, and references - any of these.

@Lauren Turner want to tag team one?!

#open-share - March 12, 2024 at 03:55 PM

I can connect you with a VP of marketing for a services firm, Coastal Cloud, sfdc largest partner. DM me if interested.

#announcements - February 23, 2024 at 07:00 PM

Sorry to miss this one!!!

#chatgpt - February 05, 2024 at 06:01 PM

Just had a listen... really appreciate the tangible takeaways and examples. LOVED the improv example of film noir script

• use chatgpt as a starting point as a draft and make it unique, relevant, and yours. (fact check too)
• Focus on being human to discover where your customer is with each touch point
• Allows you to be Efficient and indispensable. Such a great point.

#announcements - February 01, 2024 at 07:19 PM

Hi all! It's been a couple of weeks since @Jeff Reekers and I were on @Mary Green (Owner CMAweekly) weekly webinar. Would love to re-offer any support or office hours - happy to converse on the sales/ cs perspective, getting buy-in as I know this is a hot topic! Likewise I can share models and frameworks I've used to motivate teams in tough times!

#announcements - January 04, 2024 at 08:28 PM

@Rebecca Grossman, not what you are asking for, but happy to offer up a sales lens once you put something together. I built sales trainings for years with WIIFM forward language.