Mark Huber

#announcements - October 03, 2023 at 06:43 PM

chiming in from the cheap seats @Jake Sotir and @Mary Green (Owner CMAweekly) - we wanted to come up with a unique brand mascot so we let our creative agency run wild a bit. they came back with a few different options and we liked Dali for a few reasons: it's very different for a B2B startup, plus Dali's mustache and facial expressions play nicely with the bottom U part of the UserEvidence logo (happy or sad). i loved it from the jump but was very nervous to see how buyers and B2B marketers would react to it. the response has been amazing so far. we're going to keep pushing it forward