Joel Primack's Profile
Joel Primack
Recent Messages
#jobs - November 15, 2024 at 05:57 PM
#welcome - November 14, 2024 at 07:57 PM
Welcome, <@U080HFV763H>, to CMAweekly 🙌
I have always wanted to visit Australia and New Zealand!
So glad we met on today’s call 😊
#open-share - November 13, 2024 at 05:43 PM
Sharing my thoughts on why I love the “Show & Tell” section of Airtable’s Community to help users and support business outcomes:
#general - November 13, 2024 at 01:16 PM
@Shannon Howard — Congrats to the Intellum team for working with LinkedIn on their Creator Hub 🎉 🎉
#open-share - November 08, 2024 at 06:32 PM
Hosting a CMAweekly roundtable on Community Content programs on Nov. 14:
#general - November 08, 2024 at 06:04 PM
Enjoy the cruise with your husband, @Jeanne Talbot, & we’re all excited to see what’s ahead for you when you’re ready to get back into the space!!
Have the best time ❤️
#announcements - November 08, 2024 at 04:05 PM
There too, @Mary Green (Owner CMAweekly) — got it!!
#announcements - November 07, 2024 at 11:10 PM
Didn’t get it… 😔
#announcements - November 07, 2024 at 09:22 PM
Excited to see it when it lands, @Mary Green (Owner CMAweekly)
#general - November 07, 2024 at 05:45 PM
What’s their perspective?
#general - November 07, 2024 at 05:42 PM
My approach, @Emily Coleman, as I see it like any other testimonial — just a different source.
#general - November 07, 2024 at 05:27 PM
I feel like it’s one of those things that the platform would help you identify and then you would ask the CSM (or account owner) to make sure account health is good before asking the person for permission (the customer legal team too).
#jobs - November 05, 2024 at 09:14 PM
#open-share - October 31, 2024 at 02:41 PM
For all of our Taylor Swift-loving and B2B-focused Community peers — this is for us 💯
#open-share - October 29, 2024 at 03:57 PM
Sharing the deck from my TACK Insider’s masterclass on Community and Content as Best Friends 🤝
Highlights:
➡️ Defining Content in 2024
➡️ Business Outcomes + the goals of Community and Content programs
➡️ Examples from Lattice, Airtable, Anaplan, and Square
➡️ 4 final thoughts to help folks on their Community and Content program journey
#general - October 28, 2024 at 08:50 PM
@Nicole Saunders, @Annapoorna, & @Christie Avila — Thought y’all would be able to share some insights with Caitlin 😊
#discussions - October 17, 2024 at 01:48 PM
I don’t know of a successful referral program, especially one that scales, @cecilia Wainio.
I’ve found the best ones are not automated or with a link, just people talking and then letting someone at the company know they mentioned COMPANY to PERSON as an option to consider.
#general - October 16, 2024 at 03:28 PM
I’d love to learn more on group customer reference calls who have experience with them!
#general - October 16, 2024 at 02:27 PM
@Caitlyn Williams owned Customer Marketing & Advocacy at Lattice while I was there, and we continued to develop new products during that time (and since), so I think she might have some insights to share with you on it, Tim.
#general - October 15, 2024 at 02:29 AM
Got it, thanks for sharing that context with me!
Given that you do this on your own time, @Cristina Sartori Errico, do you have budget to support or no?
#general - October 11, 2024 at 02:40 PM
Do you have an application or process for collecting info on members before they join the LinkedIn group?
I’m asking since it’s tricky, if not impossible, to get data out of a LinkedIn Group (similar to a Facebook Group) from a Community Management perspective.
I’m asking to see if you’ll be able to easily support (and scale) the organization of local meetups as the program grows.
#general - October 10, 2024 at 07:56 PM
What’s the goal of your Community?
And, what have your members shared as their desired place to connect with peers?
#general - October 09, 2024 at 05:11 PM
Missing it this year — very jealous now 😭 😭
Have a great time!!
#discussions - October 09, 2024 at 01:28 PM
Also, maybe there’s a way to create templates for similar “asks” from folks in the org to make the program scalable and a form to take-in all the information and assets to build out the program.
#discussions - October 08, 2024 at 03:50 PM
Have the emails that support those 2 business goals shown any value to achieving those goals?
End of the day, I’d get a PT Pardot pro to help you execute this because that’s a lot and not a ton of time to only spend on emails.
Sorry, I can’t be more helpful to you, @Natalie Gullatt!
#discussions - October 08, 2024 at 03:43 PM
Are the emails via Pardot actually working to create expansion opportunities or helping retain existing customers?
If they’re not doing one of those, then what’s the point of them?
Where I’m going with this is — if the emails are helping achieve one of those 2 goals, then I’d advocate for a PT Pardot person to help you execute on the emails and give you time back to do new, strategic types of work.
#discussions - October 07, 2024 at 10:06 PM
In all seriousness, I think it’s all about them starting the convo vs a CM driving it. Communities with a QOTD just feels too forced to get something whereas I’d rather of have sporadic engagement but the value for members is high — my $.02.
#discussions - October 07, 2024 at 10:05 PM
🫣
#discussions - October 07, 2024 at 09:57 PM
Honestly, I have found execs to the be ones who pop in and out when they have a question mostly but are most drawn in by:
• Learning in an exclusive, psychologically safe space
• Events — IRL or virtual
• Relationship building/networking
I’ve never really seen execs consistently engaged in a Community. When it happens, it’s been the exception to the rule, not the rule.
#general - October 04, 2024 at 06:57 PM
Love these ideas, @Kristin Blye — thank you!!
#general - October 04, 2024 at 04:59 PM
Love those, @Sarah Miller
#general - October 04, 2024 at 02:19 PM
@Ryan Gutierrez, Community Agility Specialist — Would you please elaborate on the first point? And, thank you for sharing your ideas 😊
@Marie Elliott — Thank you!!
#jobs - October 04, 2024 at 12:14 PM
Manager, Voice of the Member at Chime:
#general - October 03, 2024 at 08:29 PM
Anyone have a list (share ideas below to make a list 😅) of virtual event ideas for customers that are value-add, not customer appreciation focused?
#discussions - October 01, 2024 at 06:22 PM
I know some advocate programs live in Slack, FWIW.
I’m a member of the Grammarly Ambassador program (has a formal name but that’s the gist of it), and it’s hosted on Slack for us 😊
#jobs - September 30, 2024 at 06:40 PM
Not affiliated.
#welcome - September 24, 2024 at 08:37 PM
Great to see you here, Heather!
#jobs - September 23, 2024 at 08:12 PM
#jobs - September 20, 2024 at 12:02 PM
#general - September 16, 2024 at 07:37 PM
Please save the slide Casey shared, @Mary Green (Owner CMAweekly) — it’s SO good!!
#general - September 12, 2024 at 07:47 PM
Following!
#general - September 10, 2024 at 02:40 PM
I thought they used it already, as their logo is on their site — maybe I’m mistaken (or they don’t update their logos)
Apologies for any confusion!
#general - September 07, 2024 at 01:45 PM
I thought HubSpot was on Bettermode, @Allison Able 👀
#general - September 06, 2024 at 09:35 PM
That’s why I think Discourse is a solid option because it’s pretty flexible and has a high degree of flexibility (with relative ease).
Asana and Pinterest (Business Community) are on Discourse and customized well, imho.
#discussions - September 05, 2024 at 05:40 PM
I would not use Hall based on my understanding of their approach to supporting Slack-first communities.
#discussions - September 05, 2024 at 03:44 PM
One of my clients is launching their Tightknit experience now.
#discussions - September 05, 2024 at 03:40 PM
Tightknit
#jobs - August 29, 2024 at 10:11 AM
It says Remote USA, @Sofia Silva, so I doubt it.
Never hurts to reach out to the company and confirm tho.
#jobs - August 28, 2024 at 06:29 PM
Happy to help!