#10-community

Thread

Mary Green (Owner CMAweekly) June 04, 2025 at 04:11 PM

What's happening in your communities this week?

I'm working on the strategy for the entire community (not CMAweekly's) and we are using a Category approach that includes Hubs for customers to visit to see what's happening in their industry. We have 15 in total. Has anyone else worked on something like this? I'm wondering if I should treat them each like their own sub community and have a designated person internally who wants to help drive engagement and content.

Joel Primack June 04, 2025 at 09:18 PM

Wrapping up the workspace improvement plans to start building more programs and value-add experiences for members.

Why build that? Do customers want this, especially curious on that given that I know in some industries and communities that serve them that they wouldn’t want that experience to be solely among competitors in their space. Or is this solely a knowledge/resource hub but no conversations?

Mary Green (Owner CMAweekly) June 05, 2025 at 02:17 PM

Nice. Any program ideas come to mind?

Joel Primack June 05, 2025 at 02:18 PM

Starting with content and then will definitely layer on others ones for members, too 😊