#cabs

Thread

Jennifer Lyons February 10, 2025 at 07:05 PM

What are the best resources and training for learning how to successfully run CABs? Years ago I was looking at a training workshop that was quite expensive. Is it better to learn hands-on by doing?

Cassie Stevenson February 10, 2025 at 07:55 PM

Yes, it’s probably best to jump in. If you are starting from scratch, it’s imperative to get exec agreement on the mission statement, and what they truly hope to get out of the CAB. Oftentimes there are competing interests between the product leader and CEO. In that case, you may want to eventually split it into an c-level advisory board and a product advisory board. After the mission, the make up of the CAB is very important. With enterprise customers you want a good mix of verticals. In this case, perhaps a good mix of school sizes, locations and/or product use cases would help. Then you need a realistic meeting schedule. Generally it’s 3 virtual meetings and one in person. Given these are SLED customers, you will need clarity on what they are allowed to accept in terms of travel, etc. Hope this helps! Happy to chat live too.

Jeanne Talbot February 11, 2025 at 05:33 PM

Farland Group

Jennifer Lyons February 11, 2025 at 05:34 PM

@Jeanne Talbot ?

Jeanne Talbot February 11, 2025 at 05:35 PM

https://www.farlandgroup.com/

Jennifer Lyons February 11, 2025 at 05:35 PM

What does SLED stand for? State, local, edu?

Cassie Stevenson February 11, 2025 at 05:36 PM

It stands for state, local and education—schools fall under it.