#discussions
Thread
Hi Everyone, We have some case studies that have quotes from client contacts that have now left that company. I’m curious how others handle this so I thought I would post this here and ask if anyone else has experienced this and if so what did you do? Did you go back to the client and try to get a new quote? take the case study off the website? Thanks in advance for your thoughts!
put a date stamp on it - it was true at the time!
but yea most people don't go out of their way to clean up old quotes when individual contacts/people move around -- UNLESS that account has now churned then yea would take it down b/c you don't want prospects backchanneling that account
I think it depends. If you have the bandwidth to go back to the customer and find someone else that is okay with you either re-attributing the quote to them or developing a new quote I think that can be ideal.
I agree with Evan in that you can say ‘it was true at the time’.
However, I did work at an organization that had some very OLD stories they would not sunset. Many had been through 4-5 brand facelifts over the years.
I think it’s important to have an agreed schedule for reviewing and updating all aspects of your stories and consider sunsetting them if they can’t be updated. For example, if they reference new solutions and integrations that are no longer new or they contain future looking statements that are obviously well in the past.