#discussions

Thread

Marianna July 31, 2024 at 05:16 PM

Hi Everyone! Does anyone manage referrals at their company? Ex would be “refer a friend get $50” campaigns. 1. What tool do you use for this? 2. Do you manage this under customer advocacy or does it fall under customer lifecycle? At my org it’s two separate teams but I know it’s one team at other companies. Thanks!

Shannon Howard July 31, 2024 at 08:32 PM

  1. Check out Saasquatch (acquired by Impact.com)
  2. I don't know that either team "has to" own it. I do think it makes sense to fall under advocacy, with close partnership to lifecycle, because referring someone is an act of advocacy that they're rewarded for.

Marianna August 01, 2024 at 03:59 PM

Thanks @Shannon Howard!

Marianna August 01, 2024 at 04:00 PM

Saasquatch is the tool we are using but it’s super expensive

Marianna August 01, 2024 at 04:00 PM

Was curious if anyone knew of any others

Emily Coleman August 02, 2024 at 05:23 PM

Right now, we're using a pretty simple form in a survey tool (Alchemer). At some point, I'd like to move that to a Salesforce lead form so it can be properly routed, but it's a project that's on the backburner.

Amy Ng August 12, 2024 at 09:03 PM

You're welcome @Marianna! If you feel comfortable sharing, feel free to let us know what you choose. We were looking at SaaSquatch for some clients too, so good to know it’s on the higher end for pricing 👍