#general

General Discussions & Topics

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Aylin Siu January 12, 2025 at 05:16 PM

Has anyone here done any freelancing work in customer advocacy or other customer marketing initiatives?

Mary Green (Owner CMAweekly) January 12, 2025 at 06:19 PM

Several have. I do it. Are you moving into it?

Aylin Siu January 12, 2025 at 06:21 PM

Yes I am! I'm working on my mission statement now ... I have never freelanced before and wondering if there's any tips from others especially in this community who have done it

Mary Green (Owner CMAweekly) January 12, 2025 at 06:22 PM

I can mention a few people tomorrow so they can weigh in :)

Aylin Siu January 12, 2025 at 06:24 PM

Thank you!!!

Ryan Gutierrez, Community Agility Specialist January 12, 2025 at 07:48 PM

You’ve probably already planned for this but there are some highlights I wish I knew before jumping into consulting
• having a strong client diagnostic / assessment process to determine fit is mission critical - sometimes declining collaboration can save you time and money later
• Having a solid Time tracking tool is a must
• Time to value on project deliverables may be a better for your services vs project hourly rates
These are a few that came to mind. Wishing you well on your journey!

Aylin Siu January 12, 2025 at 09:06 PM

Thank you @Ryan Gutierrez, Community Agility Specialist!! 🙏

Yes, as a general overview I'm thinking a "done for you" type of service, where I basically assess the current state of their customer experience by meeting with all customer facing reps, then interview 1-2 customers and build a customer success story/case study from there. They can then use those data points captured from my assessments to build future campaigns, lay the groundwork for an advocacy program, identify repeatable patterns of success, etc.

I think by charging a flat fee at the beginning, that might avoid the challenges that may come from a hourly rate model. That was great input, so thanks for mentioning that!!

Joel Primack January 12, 2025 at 11:57 PM

Would you like my thoughts on it from a Community consulting perspective, @Aylin Siu?

Aylin Siu January 12, 2025 at 11:58 PM

Yes I’d welcome your thoughts!

Joel Primack January 13, 2025 at 12:03 AM

Joel Primack January 13, 2025 at 12:08 AM

Alexie Glover January 13, 2025 at 04:37 PM

For those new in the freelance space, please, please review your business insurance before you pitch clients. It is so important to be insured, especially for accessing client data/information.