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Irwin Hipsman May 28, 2024 at 02:47 PM

Hello to all- I am working on a piece about marketing abdicating cross-sell to sales and is there a role for customer marketing. Would live to get some feedback and a reality check before I hit publish. It is going to be on the bold side. Anybody interested in taking a look.

Shannon Howard May 28, 2024 at 03:09 PM

@Rachel Ward is the queen of cross-sell.

Rachel Ward May 28, 2024 at 05:56 PM

Hey Irwin, happy to help/take a look!

Rebecca Grossman May 28, 2024 at 05:58 PM

Happy to look as well.

Shetal Shah May 29, 2024 at 04:09 AM

Also happy to help, Irwin.