#jobs

Monthly Report on the CMA Job Market

August is in the books and lets see what happened over the past 3 months.

My analysis: Summer is typically a slow time of year and it was good to see lots of openings. It's no surprise that 92% of openings were for managers and specialists. Directors are filling out their teams or companies are replacing managers who left as they moved on to other companies.

Now that most companies are headed into budget season and have a pretty good sense as to how their numbers will look by end of year, I expect that job openings will decrease in Sept and October. Smart companies will start posting in November in order to have people in place for the first of the year. Not so smart ones will wait till January to post roles. In either case, I expect that the # of Director roles will increase starting in November and lasting into February as budgets are approved.

There were 160 CMA postings identified by Frank Advocacy. 28 were community related, which I don't track. Of the 132

• 87 customer marketing
• 40 customer advocacy
• 5 customer lifecycle
Let's look at titles
• 67% Manager
• 22% Specialist
• 8% Director
I looked at the posting made in June and 28% were filled by end of August. With end of summer, I expect more will be announced in the next few weeks bringing the fill rate to 50%, which is the norm. Of the ones that were filled, 42% were by people who went from one job to another, 42% had a gap between jobs and 16% were promotions.

This data is pulled from LinkedIn and if you are a vendor in the space and want to know more, let's talk.

Next posting will dig deeper into VP's.