#announcements

Important info for Customer Marketers & Community members

Thread

Mary Green (Owner CMAweekly) April 05, 2023 at 02:42 PM

What’s everyone working on this week <!channel>?

Joel Primack April 05, 2023 at 02:42 PM

Writing Community Guidelines for my PT Contract role 😮‍💨

Tyler Johnson April 05, 2023 at 02:44 PM

Finishing up the setup of our referral program. 😮‍💨 Almost ready to launch it to customers!

Kristine Kukich April 05, 2023 at 02:44 PM

Built my first upsell/cross-sell campaign.

Sarah Koval April 05, 2023 at 02:45 PM

launched phase 2 of our Walgreens story with our 10 min interview & ceros interactive case study

Matt Gardner April 05, 2023 at 02:57 PM

Booking webinar participants, planning a customer onsite, and sourcing data for 3 new case studies I hope!

Jake Sotir April 05, 2023 at 02:59 PM

just conducted my first case study interview at my new company!

Jessica Noland April 05, 2023 at 03:01 PM

Post-production on a customer video spotlight. Prepping for my Customer Marketing Summit panel (airing next week!)

Mary Green (Owner CMAweekly) April 05, 2023 at 03:01 PM

Oh yay, that’s awesome @Sarah Koval
Damn @Matt Gardner you sound busy
@Jake Sotir that feels too fast, slow down, you’ll make us look bad 😄

Mary Green (Owner CMAweekly) April 05, 2023 at 03:01 PM

I’m looking forward to that @Jessica Noland, you did one last year as well?

Jessica Noland April 05, 2023 at 03:02 PM

@Mary Green (Owner CMAweekly) Nope, this is my first one for CMA!

Mary Green (Owner CMAweekly) April 05, 2023 at 03:03 PM

Oh, ok, my bad. What’s your topic?

Jessica Noland April 05, 2023 at 03:05 PM

How to embrace cross-functional collaboration for internal alignment... probably sounds like a pretty dry topic 😆 but my co-panelists are great, I think it'll be a lively discussion.

Rachel Ward April 05, 2023 at 03:09 PM

quickly scrambling to launch all the q2 plans I made that go out this week... 🙃

Rachel Ward April 05, 2023 at 03:10 PM

Manually updating my advocacy tracker sheet while SFDC admin builds it out in SF (can't wait to not manually check hundreds of advocates SF accounts 1 by 1 and update in a sheet.

Rachel Ward April 05, 2023 at 03:11 PM

congrats @Kristine Kukich!! #huge

Mary Green (Owner CMAweekly) April 05, 2023 at 03:13 PM

@Jessica Noland NOT a dry topic at all, that is definitely needed. Such a tough thing to do for so many.

Mary Green (Owner CMAweekly) April 05, 2023 at 03:13 PM

@Kristine Kukich we need all the details!!

Marie Elliott April 05, 2023 at 03:18 PM

Building out persona lists from scratch in Hubspot so we can launch a strategic ABM campaign with segmented content/ landing pages. 🫠

Kevin Lau April 05, 2023 at 03:25 PM

Making memes to survive QBR week. Here’s one of my slides

Mary Green (Owner CMAweekly) April 05, 2023 at 03:28 PM

@Marie Elliott you said segmented list and I swear I just lit up. I’m so excited.
@Kevin Lau I can’t 100 that more than once in reactions so 💯 💯

Marie Elliott April 05, 2023 at 03:35 PM

@Mary Green (Owner CMAweekly) We have em for title level as if that is impactful ... I'm so excited for this campaign to run to show how speaking to marketing ops pain points vs creative and brand team's pain points will be a MUCH better result (uh, fingers crossed y'all that it proves true and doesn't do something crazy on me 🙃)

Mary Green (Owner CMAweekly) April 05, 2023 at 03:38 PM

I hope it works, it better work!

Ashley Ward April 05, 2023 at 03:39 PM

Hosting an in-person customer lunch & learn today and thinking about launching a referral program for people who were advocates/certified in our product but now work at prospect accounts...

Annapoorna April 05, 2023 at 03:40 PM

Working on launching our formal Advocacy program that is scheduled to go-live in 4 weeks! Plus getting the Q2 OKRs locked in! 👀

Mary Green (Owner CMAweekly) April 05, 2023 at 03:44 PM

@Ashley Ward I love it, I hope today goes well and I’m excited to see where you go with that idea. ❗

Mary Green (Owner CMAweekly) April 05, 2023 at 03:45 PM

Nice @Annapoorna did you see the post @Maria Braune did today in #announcements we talked about how to market that new advocacy program, might be interesting for you.