#announcements

Important info for Customer Marketers & Community members

Thread

Rebecca Grossman December 22, 2023 at 03:49 PM

Hi - for those who have a CAB - do you have a deck for sales/csms to explain what the cab is, why they should care, how they can leverage it, etc that you could share? I have the basic overview slides done, but I need to train sales/csms to think about the cab as something that benefits them, not something that they are doing "for marketing". Thank you!

Gianna Scorsone January 04, 2024 at 08:28 PM

@Rebecca Grossman, not what you are asking for, but happy to offer up a sales lens once you put something together. I built sales trainings for years with WIIFM forward language.