#announcements
Important info for Customer Marketers & Community members
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Bit of a niche question — has anyone here had experience *leveraging corporate/sports sponsorships* for customer marketing activities and/or lead/demand gen? We may have one in the works, and this is a new realm for me...
Not a sponsorship but the Miami Dolphins were a customer of my last company. We purchased an on the field suite for a game and invited prospects/customers. The Miami Dolphins CIO came to the suite to talk about their success with our product. It was definitely pricey but a very cool event!
You also might consider NIL if you have any super popular college athletes in your area.
Thank you @Ciana Abdollahian and @Todd E Jones! Ciana, especially love that example of a special event with prospects and customers, at a customer's venue, and then having them come speak... brilliant!