#announcements
Important info for Customer Marketers & Community members
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Anonymous post: New boss wants me to add PeerSpot to my GPI and TrustRadius review sourcing. How do I do this without overwhelming my customers?
I had to split reviews between three different review platforms at my last company - with very few customers…. I based priorities on each platform schedules for awards and MQ, etc… and focused on one per quarter…I also let customers know in advance that we had multiple platforms for review sites and tried to set expectations ahead of time that we would be asking them for a new review each quarter.
My plan is to build 1 review per quarter into my advocacy trusted advisor program along with keeping them updated over time.
@Kristine Kukich please refresh us on what you offer your advisors, what you require of them, and the timeframe they must commit to. I really like your approach.
So far, this is what we're looking at: community participation points for responding to questions, points for liking a response, points for participating in the question of the week (our way to survey for usage). Bonus points when you reach a particular level. Then we tack on references to the 3 sites we subscribe to - G2, Capterra and Trust Radius at 1 per quarter, and wrap that up with 1 reference or one hosting/speaking engagement at our webinars. Still working out the points levels and what they'll be called, but that's the high level overview.
I’m looking at a points system as well. But, it would be a bit different, because we have ranks and badges, too, AND we want to integrate our LMS into it all.
I'm working on the badging for the four levels based on points, and I'll be badging for LMS activities, but I'm not sure that I want to include them in this path.
The program I used would add the points for them even if they weren’t members, then when they joined it would show up. Also, those who have taken certifications are usually very likely to move into advocacy. They start out as internal advocates.