Heather Quitos

#general - December 05, 2024 at 11:02 PM

@Mary Green (Owner CMAweekly) mind adding me too? Thank you!

#discussions - December 04, 2024 at 04:26 PM

Just a note to add that I did a little bit of team enablement to add any interesting call snippets to a Gong folder and that has worked decently to find non-tracker related sentiment.

To the points above, I've found Gong most useful when you have particular keywords to focus on (product names, brand narrative/phrases or competitive mentions).

#discussions - November 05, 2024 at 08:58 PM

How involved are other team(s) in your advocacy building? Do you ask customers to becomes advocates yourself or do you have your customer success/account management/leadership teams ask? (I don't think there's one right answer here, just curious to hear experiences)

#discussions - September 12, 2024 at 03:11 PM

Appreciate the responses!

We have a similar structure - transactional notifications through a separate tool that our product team owns, then marketing team is using MAP. I think there's appetite for a tool that's more personalized for scaled customer success emails (not necessarily marketing comms), but good to see a mix of tools are used

#discussions - September 11, 2024 at 04:41 PM

ooh @Evan Huck haven't heard of Thena - looks interesting

#discussions - September 11, 2024 at 03:57 PM

Out of curiosity, would love to hear what email systems/platforms people are using for customer-focused comms (either marketing, digital CS or product comms) - multiple systems? Just one? Pros? Cons?

#general - February 17, 2024 at 08:29 PM

@Shannon Howard that's a great idea for a nurture! We do have some education content that would work well here 🧠