#random

Thread

Amanda Peacock November 06, 2024 at 07:24 PM

where are my fellow team of one customer marketers? i have my snapshot of the quarter ready for all activities planned and I feel like it's too much for one person to handle but would love to get another perspective.

Amanda Peacock November 06, 2024 at 07:24 PM

• 4 emails per week (writing/building/sending/segmenting etc)
• 10 weeks of in app campaigns (different audiences)
• 2 upsell campaigns
• 5 webinars (2 are just a replay)
• 12 office hours
• launch new customer gifting platform
• launch new customer onboarding email + in app messaging
• source 20 customer speakers for user conference
• handling all reference requests, generating GPI reviews, holiday gifts

Lauren Stefano November 06, 2024 at 07:34 PM

I'm not a team of 1 (anymore) but yeah, that sounds like a lot, unless you have a ton of execution support

Shannon Howard November 06, 2024 at 07:47 PM

I've asked ChatGPT about this, and it recommends I have a team of 12. 😂

Is this ALL you're doing (meaning you don't have responsibilities in other marketing functions)? If so, it's ambitious and I might cut about 1/3 of it. As it reads, I would think you'd need at least one other person to execute it all in a quarter. If you have other marketing responsibilities, I'd cut by 1/2.

Amanda Peacock November 06, 2024 at 07:54 PM

it is just me

Amanda Peacock November 06, 2024 at 07:55 PM

lol

Amanda Peacock November 06, 2024 at 07:55 PM

and other marketing responsibilities 🫠

Amanda Peacock November 06, 2024 at 07:55 PM

oh and a CAB meeting i forgot to include lol this is fine im fine

Cara Peterson November 06, 2024 at 08:05 PM

ironically I was going to cold outreach to you @Amanda Peacock cause I know you are also a team of one and wanted your perspective on my insane workload 😂

Cara Peterson November 06, 2024 at 08:08 PM

Do you have someone to help you on the email copy? I send about the same amount, but I do not write the emails just give direction and the final okay and it helps a lot!

Amanda Peacock November 06, 2024 at 08:10 PM

I write/create/build all of the emails/webinars/in app messaging/etc

Cara Peterson November 06, 2024 at 08:11 PM

omg.....how are you surviving

Amanda Peacock November 06, 2024 at 08:12 PM

i am ... not? lol

Cara Peterson November 06, 2024 at 08:13 PM

yeah I get it.....I got tasked with building a reference program last week and yesterday got asked to also own all customer marketing......Can you say no to anything on the list or deprioritize it?

Amanda Peacock November 06, 2024 at 08:15 PM

trying to deprioritize now - also i have a deck for buidling a ref program from ground up with limited resources if you want

Cara Peterson November 06, 2024 at 08:19 PM

that would be so helpful!

Cara Peterson November 06, 2024 at 08:19 PM

I've refreshed programs before, but we have no program whatsoever right now

Amanda Peacock November 06, 2024 at 08:20 PM

ill dm you